Forty Mexican American and Anglo American university students were asked to rate 5 common Anglo American and 5 common Mexican American female names on a semantic differential. Divided into 4 groups based on sex and ethnic background, respondents were between 18 and 25 years of age and all claimed El Paso (Texas) as their primary residence for the…

Short biographies of 26 Mexican American men and women are presented in this textbook for 8th grade students. The biographies reveal how each individual has made an impact upon the life of the Mexican American and on our society. Numerous occupations, professions, life styles, economic conditions, and different political points of view are…

The effects of two cover letter manipulations and their interactions with demographic variables on response to the initial mailing of a survey were investigated. The two manipulations, type of appeal and type of respondent group identification, were intended to affect respondents' perceptions of their social responsibility and position. In all,…

The impact of school racial context (percentage of Anglo students in school and degree of Anglo peer group integration) and student background characteristics (sex, race, educational attainment of father of school racial context differed for Blacks intentions was addressed. A random subsample of Anglo (1,367), Black (1,172), and Hispanic (430)…