The January 2020 60-Second Survey was designed to serve two purposes: (1) to benchmark institutional-level use of enrollment management and strategic enrollment management (SEM) plans; and (2) gather individual interest in enrollment management research (Appendix A). The survey was open to all American Association of Collegiate Registrars and Admissions Officers (AACRAO) members. More than one complete or partial response was received from 26% of the 874 participating institutions varying in size, type, control and country. This report contains basic descriptive figures and tables. However, the data is multi-faceted enough to warrant a more advanced statistical investigation to understand if there are any statistical differences in enrollment management practice and personal perspectives by institutional characteristics.