Understanding students' college enrollment decisions is critical because the admission outcome can affect the school's quality and its reputation. In this paper, we study how students consider their relative academic ability compared to their potential peers. Drawing from social comparison theory, we posit that there are asymmetric effects due to…

Student enrollment is one of the key elements of leading schools. Now more than ever, there is an asserted effort to increase representation on college campuses across America. Many predominantly white institutions are strategizing ways to increase the number of Black students on their campuses. While enrollment decisions are ultimately subjective…

The purpose of this study is to investigate relationships between social media marketing, social media platforms, and student choice of higher education institutions. Through evaluating current research, this study addresses potential changes needed to ensure colleges' and universities' marketing and admissions teams are using social media in ways…

Previous measures of the incidence of public investment in higher education focus on the transfer to public college students. This implies that the net benefits to students who do not attend public colleges is negative. However, they miss potential general equilibrium effects on the private college and labor markets. Changes in the public college…

Using a dataset that matched applicants to graduate programs at a regional university who were admitted but chose not to attend to a section of students who did choose to attend, this research investigates the factors involved in students selecting a graduate program. The distance to a university was not a factor in the student's decision, even…

In this paper, an understanding of how an elite institution pursues diversity initiatives is explored. Research afforded a better understanding of strategies adopted for recruitment and retention whereby positive results were reported after implementation. Removing barriers that may prevent marginalized populations from enrolling were critical…

This study explores why African American first-year students admitted to the University of California Davis decline their offer of admissions. The objective is to help the University successfully achieve their goal of supporting greater diversity and representation of students from historically underrepresented minority communities and…

In this dissertation, I use data from Chile to study the determinants of schooling trajectories. Chapters 1 and 2 focus on higher education, Chapter 3 on secondary education, and Chapter 4 on teachers. Chapter 1 explores the role of a socio-emotional ability, self-efficacy, in understanding why students with comparable qualifications transit…

The reasons a student may choose a particular institution when seeking a postsecondary education are many. However, campus visitation--more specifically, the campus tour--is frequently cited as the most important aspect of the college recruitment process. Correspondingly, in a hypercompetitive and fiscally afflicted higher education market,…

Given the substantial lack of racial diversity within the U.S. legal profession, it is important to understand how to improve the representation of racially minoritized students at law schools. This study uses panel data from the 2010s to consider several types of factors that may shape the number and percentage of incoming law school students…

A growing body of literature is demonstrating that a number of students who are academically prepared for postsecondary fail to make the transition to college. The purpose of this study is to explore the relative influence of student and school level factors on three stages in students' college-going process: application, admission, and…

Though counseling is one commonly pursued intervention to improve college enrollment and completion for disadvantaged students, there is relatively little causal evidence on its efficacy. We use a regression discontinuity design to study the impact of intensive college counseling provided by a Massachusetts program to college-seeking, low-income…

To evaluate how Advanced Placement courses affect college-going, we randomly assigned the offer of enrollment into an AP science course to over 1,800 students in 23 schools that had not previously offered the course. We find no substantial AP course effects on students' plans to enroll in college or on their college entrance exam scores. Yet AP…

The nation's most selective colleges are often the centerpiece of the discussion surrounding college choice, and trends in college selectivity are relayed through stories of plunging admission rates at a few high-profile postsecondary institutions and anecdotes of model high school students unable to secure seats at these colleges. Such stories…

The Texas 10% law states that students who graduated among the top 10% of their high school class are guaranteed admission to public universities in Texas. We estimate the causal effects of this admissions guarantee on a sequence of connected decisions: students' application behavior, admission decisions by the university, students' enrollment…