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Santhi Raghavan; Nantha Kumar Subramaniam; Ahmad Izanee Awang – Turkish Online Journal of Distance Education, 2025
The rising prominence of micro-credentials started during the COVID-19 pandemic, where online resources offered competency-building opportunities for the work-from-home (WFH) human capital. During this pandemic, traditional universities faced total halt to face-to-face lectures, but ways paved for open and distance learning (ODL) universities to…
Descriptors: Microcredentials, Human Capital, Competence, Open Education
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Bacon, Donald R.; Stewart, Kim A.; Hartley, Steven W.; Paul, Pallab – Journal of Marketing Education, 2023
Marketing educators have long been interested in the value of the education they provide, and the importance of educational value has accelerated in an age of increasing educational options, rising college tuition and residential costs, and rapidly changing market needs. The present study surveys marketing managers and utilizes Thurstone pairwise…
Descriptors: Marketing, Teaching Methods, Costs, Comparative Analysis