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Reeves, Byron – Journalism Quarterly, 1978
Results of a study conducted with 721 fourth, sixth, and eighth graders were not supportive of the assumed role of children's perceived reality of television in determining the impact of exposure to television on children's social behavior. (GT)
Descriptors: Childhood Attitudes, Children, Credibility, Elementary Education
Peer reviewed Peer reviewed
Comstock, George – National Elementary Principal, 1977
The evidence in behalf of the power of parents and others to modify TV's impact is, in fact, evidence that educators have an equally great--or even greater--role to perform. (Author)
Descriptors: Adolescents, Aggression, Child Development, Children
Reeves, Byron; Greenberg, Bradley S. – 1976
This study explores the cognitive dimensions used by children in differentiating among television characters. Similarity judgments between all possible pairs of 14 television characters were analyzed using INDSCAL, a multidimensional scaling method which allows for individual or subgroup differences in scaling solutions. By linking the results of…
Descriptors: Behavioral Science Research, Cognitive Development, Cognitive Processes, Elementary Education
Atkin, Charles K. – 1976
This paper assesses advertising effects on children and adolescents from a social learning theory perspective, emphasizing imitative performance of vicariously reinforced consumption stimuli. The basic elements of social psychologist Albert Bandura's modeling theory are outlined. Then specific derivations from the theory are applied to the problem…
Descriptors: Advertising, Behavioral Science Research, Children, Commercial Television
Palmer, Patricia – 1986
This research project used a conceptual framework to study television viewing as a process of communication rather than as a one way transfer of information from the set to the person. Children's own definitions of experience of television viewing/behavior were used to shape the direction and concerns of the project. As background to, and in…
Descriptors: Childrens Television, Communication (Thought Transfer), Diaries, Elementary Education
Collins, W. Andrew; Zimmerman, Stephen A. – 1974
Research assessing the impact of consistently negative motivations versus mixed negative and positive motivations for a televised character's aggressive behavior and the consequences on children's subsequent behavior is provided. This study is also reported in related document SO 008 573. Second and sixth graders viewed one of two edited versions…
Descriptors: Aggression, Antisocial Behavior, Behavior Patterns, Behavioral Science Research
Peer reviewed Peer reviewed
Singer, Jerome L.; Singer, Dorothy G. – American Psychologist, 1983
Examines effects of the structure and content of television on children's cognitive, motor, and affective development, and discusses relationships between family life style and television viewing. Suggests that current television programs can have harmful effects on children, and presents proposals for interventions to expose children to more…
Descriptors: Affective Behavior, Child Development, Cognitive Development, Early Childhood Education