The relationship between younger and older children's stated preferences for television characters and their conceptions of those characters was investigated among students in the second and fifth grades. Of particular interest was the possible effect of children's preferences on the developmental shift from external to internal attributes. Using…

This paper discusses research on age related aspects of children's processing and comprehension of the narrative content of family oriented television programs. In one study, the temporal integration necessary to make inferences about audiovisually presented information was examined in 254 second, fifth and eighth grade children. Subjects were…

This report, the second in a series of six reports on television advertising and children, presents the results from a series of experimental studies designed to test children's intentional and incidental learning from television commercials. A total of 400 elementary school students of varying socioeconomic status participated in the study, with…

Contributes to scholarship on the effects of television on children. Finds that the most important characteristics valued by both Dutch and U.S. children 6 to 11 years old were comprehensibility and action, closely followed by humor, "interestingness,""innocuousness," realism, violence, and romance. Finds boys in both samples…

Reported are two studies considering factors affecting students' attitudes to science by using television programs. Describes the results on students' attitudes by sex and grades. Hypothesized that the use of space programs and other fantastic aspects of science could improve the attitudes of children towards science. (Author/YP)

Assesses how quantity of television news viewing influenced Northern Irish children's perceptions of local political violence. Reports questionnaire results from 520 children, ages 8 and 11, approximately half females, from 5 Irish towns. Finds a correlation between viewing frequency and perceptions that matched social reality. Concludes that…

This study investigated the effects of intraprogram synopses on children's comprehension of essential and peripheral content of an action-adventure television drama. The impact of these synopses on the comprehension of commercials also was investigated. A total of 30 second graders and 30 fifth graders participated. Synopses were presented to…

Describes a study of nine year olds in Ireland, Australia, the United States, and Norway that investigated their attitudes to television advertising and the connection to buying patterns in their families. Highlights include enjoyment of television ads, parallels between television programs and ads, and perceived influence of ads on parents.…

Describes study of Israeli children in grades 4, 5, and 6, ages 9-12, that was conducted to test their perception of deceitful behavior in a situation comedy. The influence of television on children's perceptions of the world and on the acquisition of behavioral patterns is discussed, and understanding characters' motivations is examined. (27…

Parents from rural and urban areas of Calloway County, Kentucky were surveyed regarding their children's television viewing habits. Fifteen survey questions were asked, among them whether there was a television set in the home; whether the child had a personal set; whether the family ate meals while watching television; whether television sound…

Six classes with 20 students per class participated in a study to determine the effects of television programing's stereotyped images on children's autonomy (independence of thought and action). Classes of first and second grade students and two classes of fifth grade students were the experimental groups, while the third and sixth grade classes…