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Meadowcroft, Jeanne M.; Reeves, Byron – 1985
The influence of story schema development on children's attention to television and memory of program content was examined in a study that involved two separate testing sessions. The expectation was that maximum effort would be given to program elements most central to comprehension of a television story and that this allocation strategy would be…
Descriptors: Attention Span, Cognitive Development, Cognitive Processes, Comparative Analysis