The portrayal of reading, writing, and other selected behaviors on prime-time network television was examined in this two-part study. First, an interest inventory was administered to a sample of 301 elementary students (i.e., grades 1-5) in South Carolina, Virginia, and Pennsylvania to determine their favorite television shows, books, and school…

This report describes the content of the 115 programs comprising "Square One TV" after two seasons of production, relating that content to the three goals of the series. Appended is a listing of the shows, with complete specification of each segment's content, description, format, length, and other information. The goals and the extent…

Measures children's attention to television programs varying in pace and continuity and assesses recall of the temporal sequence of program events. Attention and comprehension covaried more in animated than in live shows. Age, continuity, and pace effects on recall were not fully accounted for by their effects on attention. (Author/AS)

Children from grades one through six judged commercially produced advertisements, specially produced "pseudocommercials," and verbal descriptions as better suited to advertise a feminine or masculine sex-typed toy. Comprehension of sex-typed connotations was predicted by home television viewing patterns but not by general knowledge of sex…

Designed for media specialists and educators, this issue contains four articles focusing on children and television. The lead article outlines major Australian views on television, analyzing how these concepts determine that country's use of the medium. The second article reviews international developments in children's television highlighted at…

Reported are two studies considering factors affecting students' attitudes to science by using television programs. Describes the results on students' attitudes by sex and grades. Hypothesized that the use of space programs and other fantastic aspects of science could improve the attitudes of children towards science. (Author/YP)

A 1978 field test evaluated the 3-program "Collecting Information" cluster of ThinkAbout, a series of 60 15-minute instructional television programs for fifth and sixth graders designed to strengthen reasoning skills and to review and reinforce language arts, mathematics, and study skills. Conducted in 60 classrooms in Kansas City,…

Designed for media specialists and educators, the four articles in this issue focus on television's effects on children. Following a brief editorial reviewing current directions of research in this area, the first article compares the American pre-school educational television program "Sesame Street" with its Australian counterpart.…

This comprehensive field test report describes a 1978 impact evaluation of the 3-program "Collecting Information" cluster of ThinkAbout, a series of 60 15-minute instructional television programs for fifth and sixth graders designed to strengthen reasoning skills and review and reinforce language arts, mathematics, and study skills. The…

This report describes the yearlong case study based on participant observation at a school which used ThinkAbout, a series of 60 15-minute instructional television programs designed to strengthen the reasoning skills of fifth and sixth graders, and to review and reinforce language arts, mathematics, and study skills. Discussion covers the patterns…

Designed to teach students to become selective and discriminating users of television who will be better able to affect changes in programming, this bulletin offers a series of suggested activities and lesson plans for teachers to use in planning instructional programs around television for students in kindergarten through grade 9. This course of…

The report summarizes information from a 5-year study, begun in 1977, of the effects of the introduction of commercial and educational television to isolated communities in rural Alaska. It is intended primarily for residents of villages which participated in the study, for the staff of the schools which were involved, and for Alaskan policy…