This study evaluates the influence of ranking reports on university brands' credibility and perceived differentiation. Signaling theory is applied to link ranking with credibility and perceived differentiation. An experimental approach was used to collect data and to test the hypothesis. Data was collected from 328 participants in the UK regarding…

This paper aims to recognise the transformations in the concept of quality as formulated by Chilean educational policies between 1985 and 1990, at the beginning of the educational privatisation process. Using a conceptual history approach allowed us to analyse the meanings attributed to the concept of quality in the design and implementation of…

As it becomes more difficult to predict enrollment outcomes and the decline in high school graduates' looms on the horizon, the ability of higher education leaders to understand what characteristics of the university brand are most compelling for prospective students is important to ensure enrollment objectives are met. This mixed-methods…

University rankings have a growing impact on how people view the academic excellence of higher education. The complicated relationship between rankings and academic excellence is explored in this essay along with how it may affect higher education policy and practice. The importance of rankings and their influence on institutional decision-making…

There is a legitimate need for data on the performance of higher education institutions. It is important for the institutions themselves, as well as their stakeholders, including society. The use of indicators that measure the effectiveness or quality of education is increasing as there is much demand for more evidence-based evaluation and…

Purpose: This study aims to analyse and evaluate the methodology followed by the Times Higher Education Impact Rankings (THE-IR), as well as the coverage obtained and the data offered by this ranking, to determine if its methodology reflects the degree of sustainability of universities, and whether their results are accurate enough to be used as a…

Why have regimes and societies that would otherwise argue for their distinctiveness and sovereign decision-making caught 'ranking fever' in HE? Why are they willing to give up their sovereignty in the field of HE, and why do they accept the requirement of homogeneity to succeed in global university rankings? This paradox is explored in the case of…

This systematic literature review synthesizes empirical evidence to comprehensively examine factors driving international students' choice of Australia as their preferred destination for tertiary education. Deductive analysis of findings from the 46 selected studies, framed within the push and pull framework, identified 27 factors that revealed…

Global university rankings seek to illustrate the performance of institutions on an international level and are used by many institutions to help them to reach strategic goals, as such, they have become synonymous to some as an indicator of quality and desirability. As global university rankings become further embedded as a basis on which…

This study empirically examines different factors that influence students to select universities in the UAE. The primary data were collected based on a survey of students at two public universities -- United Arab Emirates University and Zayed University, as well as three private universities -- New York University, Abu Dhabi University, and Alain…

A great deal has been written about the rise of the world-class university and global university rankings over the past two decades. Much of this work focuses on either the efficacy of the indicators used to measure world classness or on the purposes they serve regarding student choice in an international market. However, less attention has been…

The concept of the world-class university has proliferated throughout the world, yet there is no universal consensus on how to define these elite institutions. Without a unified definition, rankings have become a direct proxy for sense-making in the sector and a commensurate indicator that decision-makers have used to understand the world-class…

In this paper, I study the effect of winning the public school choice lottery on public school enrollment. In particular, I look at how different outside options affect how sensitive students are to receiving their first choice in the public school lottery, focusing on three measures of outside options: "ability to afford" private…

Several accreditation agencies in Latin America introduce their standards and guidance for documentation but they do not explicitly elaborate on the key performance indicators on which higher education institutions can rely for evaluating their activities. The purpose of this research is to analyse the management indicators that higher education…

Purpose: Given the competitive landscape in the higher education setting, it is important that universities adopt strategies that create competitive advantage for them. Universities must leverage their resources efficiently to address this goal. Creating a positive brand image is one such strategy. The purpose of this paper is to conceptualize…