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Direct linkGearhart, G. David – National Association of College and University Business Officers (NJ3), 2006
One thing is certain in today's higher education climate: fundraising, development, advancement, and capital campaigns are critically important to the operation, and even survival, of universities--independent and public. The new, expanded edition of this resource reflects the intense changes that have reshaped public and private education over…
Descriptors: Higher Education, Institutional Advancement, Fund Raising, Private Financial Support
