Historically Black college and university (HBCU) leaders lack strategies to enlist and retain donations from alumni to support long-term sustainability. HBCU leaders are concerned with developing and implementing strategies for enlisting and retaining alumni donations. Grounded in resource dependency theory, the purpose of this qualitative case…

Historically Black colleges and universities (HBCUs) emerged in the early 19th century as a response to racial segregation and exclusion that characterized American postsecondary education. Of the 105 HBCUs, 47 are closely affiliated with a Black Church whose fundraising capability exceeded that of the HBCU. A decline in federal and state support…

The COVID-19 pandemic has had a significant financial impact on land-grant historically Black colleges and universities (HBCUs) in North Carolina, South Carolina, and Georgia, which have historically faced underfunding by their respective state governments. This study examined the issue of low engagement rates and alumni giving among former…

This study sought to find statistical evidence that could assist educational leaders of HBCUs to better understand the motivation of their donors in an effort to better procure resources to advance their historic missions by exploring the alumni-giving decision model (Beamon, 2017; Sun, Hoffman, & Grady, 2007) at a particular southern HBCU.…

This article examines the workings of Hampton Institute's external relations program to show how the school developed loyal supporters and donors. By 1900, Hampton was the wealthiest school for African Americans, and its philosophy--stressing vocational education and forsaking political equality--was at its most influential during this time,…

Alumni's engagement and contributions are mission-critical to a university. Alumni's role can be both financial as well as engagement in promoting and supporting the university's vision, mission, and operations. In the case of HBCUs (Historically Black Colleges and Universities), alumni members also play a significant key role in communicating the…

The purpose of this study was to evaluate the dynamics of a successful planned giving program utilizing shared leadership at Historically Black Colleges and Universities (HBCUs). This information will assist the leadership in determining if and how a successful planned giving program can be established for HBCUs. It is possible for planned gifts…

From Louisiana to West Virginia to North Carolina--and many states in between--a growing number of historically Black colleges and universities (HBCUs) are coming off the sidelines and finally getting into the major fundraising game. In the face of a cash crunch, the colleges are rushing to launch serious capital and planned giving campaigns.…

This historiographic essay urges a reappraisal of the revisionist view of philanthropy and African-American higher education in the nineteenth century as hegemonic by adopting agency as a theoretical framework to excavate the institutional histories and other primary sources on the northern black colleges--specifically Wilberforce University--for…

Examining Black church support of higher education in the late nineteenth and early twentieth centuries, this article highlights the longstanding project of African-American self-determination. Motivated donors, many of who would not in their lifetime see the fruits of their gifts, made faithful investments in the project of racial uplift.…

The purpose of this article is to discuss the importance of increasing fund development at Historically Black Colleges and Universities (HBCUs). Increasing the endowments at HBCUs means placing more emphasis on cultivating alumni and educating them about the importance of philanthropy. Advancement professionals at these specialized institutions…

Historically, Historically Black Colleges and Universities (HBCUs) have struggled in their attempt to solicit financial gifts from its alumni. Traditionally, black college alumni have appeared to show negligence in their effort to support their alma maters. As a result, many black colleges have ignored them as potential donors. This lack of…

The process of acquiring financial support from private foundations is discussed in 26 essays, divided into five categories (Targeting the Foundation Market; Getting Started: Tools of the Trade; The Process of Foundation Fund Raising; The Grant Maker's Perspective; and Focused Programs and Foundation Support). A prologue, "Ethics and Foundation…

The NEAIR 2009 Conference Proceedings is a compilation of papers presented at the Baltimore, Maryland conference. Papers in this document include: (1) A Principle Components Analysis of The Determinants of Student Satisfaction at a Historically Black Institution (Tao Gong and Jacqueline V. Parham); (2) Assessing and Enhancing Graduates'…

Discusses the history of philanthropic activity in the Black community. Explores the historical roots and misconceptions. Presents four categories of foundations and discusses the first foundations founded and supported by Blacks. Considers the issue of racism in the direction of foundations. Comments on future activities. (JS)