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West Meets East: An Exploration of the Ways American University Development Officers Can Build "Guanxi" with Chinese Parents
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Mone, Jinrui Zhang – ProQuest LLC, 2018
Because philanthropic support from alumni and their families is an important source of revenue for American colleges and universities, identifying ways to connect with Chinese students and cultivate philanthropic support from their parents is an essential component of fundraising efforts. In this study, I explored how American university…
Descriptors: Parents, Fund Raising, Donors, Private Financial Support
East Meets West: Chinese Parent Donors Build a Philanthropic "Guanxi" with American Universities
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Mone, Jinrui – AERA Online Paper Repository, 2017
Since philanthropic support from alumni and their families is an important source of revenue for colleges and universities, identifying ways to connect with Chinese students and cultivate philanthropic support from their parents will be an essential component of fundraising efforts. In this study, I attempt to investigate how Chinese parent donors…
Descriptors: Parents, Donors, Fund Raising, Private Financial Support
An Inquiry in to Chinese Alumni Attitudes toward Their University of Pittsburgh Experience
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Moersch, Elise S. – ProQuest LLC, 2018
Over 300,000 Chinese students are studying in the U.S., making China the top country of international origin with 31.2 percent of all U.S. international students (IIE, 2015). In addition, 2015 saw a 10 percent increase in international students in the U.S., a statistic that underscores the assumption that globally mobile students regard the U.S.…
Descriptors: Foreign Countries, Foreign Students, College Students, Alumni