In a review of the literature regarding the current and projected status of public relations degree programs and major trends in public relations practice in the United States, this paper analyzes aspects of the political/economic/social/cultural environment (PESCE) affecting the practice and teaching of public relations. The paper covers PESCE…

Describes current efforts in the career-oriented approach to curriculum in foreign languages, with particular reference to MLA's work in the area. (KM)

The tradition of forensics is being threatened by philosophical differences within departments of speech communication. If the area of forensics is to regain its former academic and cocurricular prominence, directors of forensics need to adjust to changing philosophies and needs. They must clarify the aims and goals of forensics programs,…

The concept of competency-based (CB) curriculum was applied to the College of Pharmacy in March, 1975, after extensive study of the idea. Establishment of a CB curriculum was viewed as a project with several components: competency identification, validation and evaluation of competencies, assessment of the presence of competencies, instructional…

A program has been started at Hillcrest High School in Queens County, New York City, that is the first step in attempting to develop an organized course of study for future physicians. It eventually would provide pre-medical training from the ninth grade through university pre-medical schooling, medical school, internship, and community practice.…

A multidisciplinary approach is used to teach the chemical mechanisms of biological processes and of drug action. Program prerequisites and objectives emphasize the training of creative scientists who are qualified to perform interesting and informative research on the interaction of drugs with biological systems. (LBH)

The Chancellor of the California State Colleges calls for such innovations as achievement-based degrees, greater flexibility in terms of length of courses and requirements, student responsibility for independent study, and credit for work and life experience. (JM)

The proposed Doctor of Arts program centered on English language and literature is a three-year program beyond the B.A. designed to train two and four-year college teachers. (DS)

The history of undergraduate teaching in the United States is discussed in an attempt to determine whether the curriculum is now in a period of crisis. The most crucial ingredient in the excellence of higher education may be the admissions policies and the quality of the faculty teaching available courses. (MLW)

There are few required classes in the pharmacy curricula that uniquely relate to the elderly. Schools, it is suggested, should work within the community to identify opportunities for student exposure to the elderly and to incorporate these opportunities into a mandatory part of the curriculum. (MLW)

Describes present anthropological curricula both within the department and in other campus settings. Examines the role of anthropology in a proposal for revising General Curricular Requirements at Cleveland State University. Future prospects for the program are discussed. (JS)

Asserts that issues of economic literacy have typically focused on the content of individual courses, teaching approaches, and the curriculum for the economics major. Describes a program offering an economics minor including curriculum requirement, student recruitment and retention, and the costs and benefits to the institution. (CFR)

A Wellesley College (Massachusetts) requirement that students take at least one course on a non-European culture is being reevaluated by faculty. Some feel the requirement is vague, and both conservatives and liberals express concern over emphasis on multiculturalism. (MSE)

Describes development and integration of service learning in the curriculum of the University of Pittsburgh (Pennsylvania) School of Pharmacy, beginning with co-curricular service-learning opportunities and leading to further curriculum development and a service requirement for doctoral students. Concludes that, despite demands on faculty…