Global economic and social challenges in the World require fundamental changes in quality assurance in higher education institutions at the national and international level. Higher education institutions are encouraged to adjust study programs, which would meet the current requirements and needs of the labor market and individuals. Integrated…

Universities and students increasingly view internships as valuable learning experiences that complement and augment academic classroom learning. Students benefit from the opportunity to apply recently acquired knowledge in the 'real world,' to identify knowledge gaps that they should address in future coursework, and to secure a post-graduation…

The demand for business and data analysts is growing. The business school is well positioned to offer programs to meet these needs. This paper presents both the findings from a review of the existing literature on data analytics job roles, skills required for those roles and also feedback from industry experts on findings. Three different types of…

Marketing graduates with analytical skills are in high demand but many marketing majors lack confidence in working with quantitative material. More guidance is needed to address how to support the self-efficacy of marketing students in acquiring analytical skills. We identify three independent types of confidence that relate to the development of…

This article presents a new approach to bring virtual reality into the marketing classroom. Our study adds to the literature by testing two different types of virtual reality content and showing the importance of content in producing desired educational outcomes. We also extend past research by suggesting specific processes and resources for…

This paper maps the ethical complexities underlying the internationalization of sport management programs in Global North universities. Drawing upon postcolonial theory, critical internationalization studies, and studies of global ethics, I review the current articulations that concern the internationalization of sport management programs and…

The COVID-19 pandemic caused a major disruption to higher education as face-to-face teaching had to shift to distance teaching overnight. In this paper, we describe the adaptation of an operations management undergraduate core module, taught to first-year students, from face-to-face delivery to emergency online delivery. In our online version, we…

The purpose of this manuscript is to examine the implications of the current ideological underpinnings of sport education programs (SEPs) in the United States (U.S.) and present a new equity-minded and anti-ism sport education (EASE) framework that reflects a paradigm shift towards equity-mindedness, anti-ism, cultural responsiveness, inclusive…

This essay examines the creation of a new undergraduate module on sport, tourism and heritage, at The University of Edinburgh, one based within the confines of a bachelor's program in sport management. The author emphasizes that this is part of a growing trend toward integrating heritage (alongside history) into Scottish/U.K. sport management…

This research contributes to helping educational establishments across the world develop self-efficacy techniques to improve communication skills within an accounting course design and other disciplines. This paper asks the research question: Does self-efficacy enhance accounting students' communication ability? Previous research has identified…

Based on the industry need to hire qualified salespeople, a call to expand sales education at universities has been continuously echoed. This article provides an updated overview of the sales education landscape in the United States and offers insight into both the curriculum offerings and the practices of marketing educators who teach sales…

This study focused on mapping agripreneurship curriculum and lecturers' competencies in 8 African Higher Education Institutions (HEIs), participating in the Strengthening Agri-Entrepreneurship and Community Engagement Training in East, West and North Africa (AgriENGAGE) joint Project. A sample of 194 lecturers from East, West, and North Africa…

Business schools can meet the increasingly multidisciplinary requirements of training cybersecurity professionals. But in developing curriculums, they face different cybersecurity curricular frameworks with diverse emphases. Using a meta-framework consisting of a 2x3 model and a 2x2 model, this study examines ten cybersecurity curricular…

Institutions rely on career-ready competencies developed by the National Association of Colleges and Employers (NACE) to understand the nationwide job outlook and labor market trends. The purpose of this mixed-methods study is to inform a course redesign process in the business curriculum at a Midwestern university in the United States. Using an…

This paper explores the current state of university-based business incubators (UBIs) in Canada by utilizing both secondary and primary data obtained through desk-based secondary research and semi-structured interviews with UBI managers, academics, and support staff. These data informed the development of nine cases of UBIs in Canada. The data were…