During the last few decades, a number of quality improvement methodologies have been used by organizations. This article provides a brief review of the quality improvement literature related to academia and a case study using Six Sigma methodology to analyze students' performance in a standardized examination. We found Six Sigma to be an effective…

With increasing personal and business financial challenges facing today's professionals, we, as business school faculty, have a responsibility to offer the educational background that should enable rising professionals to successfully manage finances. Unfortunately, the results of a recent analysis of curriculum offerings in Personal Financial…

This paper describes the process used and experiences gained in developing a social media and marketing course. As the first known paper on this topic appearing in the marketing education literature, the paper provides educators with a framework for developing similar courses. The course was developed using a sound instructional design model, the…

This paper aims to readdress the lack of empirical data concerning university learning and in particular the dynamics students' conceptions of learning may have on students' learning outcomes. This paper is written at a time when the EU commission for Higher Education (HE) through the Bologna Process declaration has put into action, since 1999, a…

Recommends that business educators (1) make administrators aware of the importance of a keyboarding course, (2) sequence a microcomputer course directly after the typing course, and (3) teach the microcomputer course themselves. (CT)

Organizations and society at large recognize that ethically and socially responsible behavior plays a crucial role in good business practices. Debate about social responsibility centers on the responsibilities of consumers and businesses working towards a sustainable future with a new focus on business education. This realization has led employers…

The business community is increasingly aware of the natural environmental and how a significant number of business practices are adversely affecting that environment and our planet. Businesses must take a leadership role, though economic systems, not only in recovering and preserving our planet but also managing financial and human resources with…

Student plagiarism in colleges and universities has become a controversial issue in recent years. A key problem has been the lack of reliable empirical data on the frequency, nature and extent of plagiarism in student assignments. The aim of the study described here was to provide this data. Patterns of plagiarism were tracked in two university…

This research report presents a student-focused model aimed at involving students, academics, and administrators in improving and enhancing learning and teaching at a university business school. The "partners in learning" model involves using student feedback to develop curriculum, teaching, and assessment; systematic, in-context…

Continuous curriculum improvement derives from a variety of perspectives, opportunities, and approaches. In this brief, we describe a process that facilitated student participation in curriculum development. We took our Supply Chain Management students to a regional conference affiliated with APICS and had them assess their knowledge readiness…

Digital technologies pervade the higher education landscape as a way to build student engagement and enhance student learning and teaching. In practice, however, the ways in which these tools are implemented in marketing education appear to be ad hoc, rather than using a systematic approach to build engagement and provide students with the skill…

This article looks at the curriculum redesign of a master's-level program in international marketing from a UK perspective. In order to ensure that the program would be more fit-for-purpose for future managers working under conditions of complexity, uncertainty, and within regimes often very different from the home market, the team began the…

Much of IS pedagogy research has focused on IS programs in business schools or in computer science departments. Insufficient attention has been given to assessing IS pedagogy in business schools without an IS major and in a strong liberal arts environment where skepticism about IS education is high. We describe a newly-designed IS core course that…

This paper describes the process taken to develop a quantitative-based and Excel™-driven course that combines "BOTH" Management Information Systems (MIS) and Decision Science (DS) modeling outcomes and lays the foundation for upper level quantitative courses such as operations management, finance and strategic management. In addition,…

Learning is enhanced with repetition, either through more exercises in individual courses, or through the integration of concepts in a capstone experience. A well planned and integrated curriculum can utilize a capstone course, not only to provide a service learning component, but also as an opportunity to refresh students on key discipline topics…