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Sam Thomas – Journal of Applied Research in Higher Education, 2025
Purpose: Prospective students and other stakeholders in the education system use global and national rankings as a measure of the quality of education offered by different higher educational institutions. The ranking of an Institution is seen as a measure of reputation and has a significant role in attracting students. But are students happy in…
Descriptors: Foreign Countries, College Students, Student Satisfaction, Colleges
Namazifar, Shima – ProQuest LLC, 2018
U.S. News annually ranks universities' academic quality based on indicators claimed by U.S. News as the most prominent academic quality indicators (AQIs). In today's competitive higher education market, universities are concerned about their positions in U.S. News World Report (USNWR) rankings. On one hand, among all AQIs, undergraduate academic…
Descriptors: Colleges, Reputation, Educational Quality, Competition
Cramer, Kenneth M.; Yoo, Hyein; Manning, Dana – Asian Journal of University Education, 2019
The present study examined the 2017 Times Higher Education annual rankings for Japanese institutions of higher learning. Based on the analytic model as mapped out previously using Canadian data, we offered a similar protocol for the top 100 institutions of higher education in Japan. Three analyses showed that: (a) overall rank correlated with…
Descriptors: Foreign Countries, Higher Education, Colleges, Reputation
Trullas, Irene; Simo, Pep; Fusalba, Oriol R.; Fito, Angels; Sallan, Jose M. – Journal of Marketing for Higher Education, 2018
In the current context, the need for marketing in institutions of higher education is undeniable. The specification of the student not merely as a 'customer' means that traditional marketing no longer has sufficient capacity to explain the behavior of the student body. In this study, a four-level relationship marketing model is tested to check the…
Descriptors: Higher Education, Colleges, Marketing, Employment Qualifications
Soh, Kay Cheng – European Journal of Higher Education, 2012
University ranking has become ritualistic in higher education. Ranking results are taken as bona fide by rank users. Ranking systems usually use large data sets from highly heterogeneous universities of varied backgrounds. This poses the problem of Simpson's Paradox and the lurking variables causing it. Using QS 2011-2012 Ranking data, the dual…
Descriptors: Colleges, Reputation, Rating Scales, Correlation