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Direct linkArpan, Laura M.; Opel, Andrew R.; Lu, Jia – Applied Environmental Education and Communication, 2013
The current study examined the association of personal values or worldviews with individual motivations for reduced energy use and energy-use-related risk perceptions. We also investigated how perceptions of others' energy use influenced motivation to reduce use among those with high, versus low, risk perceptions. The perception that others were…
Descriptors: Values, World Views, Energy Conservation, Risk
