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Cassata, Mary B.; And Others – Journal of Communication, 1979
Analyzes 13 daytime serial dramas broadcast during 1977 for the occurrence and distribution of health-related conditions and resultant deaths, according to age and sex. (JMF)
Descriptors: Age Groups, Content Analysis, Diseases, Females

Arora, Poonam; Irving, Katrina – Journal of Film and Video, 1991
Continues questioning the position of the ethnographer as filmmaker in relation to those of whom the filmmaker speaks, while arguing that attention be given to the position of those to whom the filmmaker speaks. Refocuses attention on the effects of the ethnographic film in the place of its reception. (PRA)
Descriptors: Audience Analysis, Audience Awareness, Audience Response, Content Analysis
Corn, Marcia Lynn; Woal, Michael – 1987
A deconstruction of music videos that makes visible their aesthetic rules or grammar is necessary before an overall theoretical understanding is possible. Content-analytic studies usually divide music videos into two groups: "performance" and "concept" videos. Concept videos, in turn, can be subdivided into two different kinds:…
Descriptors: Audiences, Content Analysis, Mass Media Effects, Popular Culture

Wander, Philip – Journal of Communication, 1979
Discusses the development of characters in daytime serials in terms of love, marriage, and personal happiness. Considers how these developments are designed to fit middle-class values. (JMF)
Descriptors: Characterization, Content Analysis, Drama, Family Life
Association for Education in Journalism and Mass Communication. – 1994
The Magazines section of this collection of conference presentations contains the following 15 papers: "'National Geographic Magazine' and the Vietnam War: Did We Just Get Pretty Pictures?" (John W. Williams); "Free Speech at All Costs: A Short History of 'The Masses'" (Chris Lamb); "Newspapers Locally Edited Magazines…
Descriptors: Audience Awareness, Content Analysis, Mass Media Role, Media Research

McGinty, Sarah Myers – English Journal, 1987
Proposes a study of "Citizen Kane" in high school using a somewhat simplified version of post-modern literary critical theory. Chooses this film because of its familiarity and accessibility and because the ambiguity and indeterminacy of its text allow room for exploration by students. (NKA)
Descriptors: Content Analysis, Critical Thinking, English Instruction, Film Criticism

Trujillo, Nick; Ekdom, Leah R. – Critical Studies in Mass Communication, 1985
Examines how sportswriters reveal, organize, and reaffirm some of the diverse cultural values that baseball, as an American institution, represents. (PD)
Descriptors: Athletics, Content Analysis, Media Research, News Reporting

Winter, James P. – Communication Research: An International Quarterly, 1985
Examined the origin of music content on radio stations in the Windsor, Ontario, area. Concluded that American recordings and radio broadcasts are strongly preferred by canadian youth despite government policies. (PD)
Descriptors: Adolescents, Audiodisc Recordings, Content Analysis, Media Research

Swanson, Georgia M. – Communication Education, 1982
Describes a technique which requires beginning students in an interpersonal communication course to analyze and evaluate the advice given on interpersonal relations as stated in the lyrics of popular songs. (PD)
Descriptors: Content Analysis, Course Content, Higher Education, Instructional Materials
Aust, Charles F. – 1992
Television situation comedies have been criticized for their portrayal of dysfunctional family behavior. An exploratory content analysis study assessed the extent of relationship-enhancing communication skills in family-oriented, prime-time situation comedies, a genre frequently targeted for both scorn and praise. Three episodes each of five shows…
Descriptors: Communication Skills, Content Analysis, Family Relationship, Higher Education
Haugland, Ann – 1993
The oldest of the mass communication technologies, books, needs to be examined in mass communication research. Accordingly a study analyzed the structure and format of the "New York Times Book Review" to identify its dual roles: evaluating books and providing information crucial to book marketing. Also explored was how the text of the…
Descriptors: Advertising, Book Reviews, Content Analysis, Cultural Traits
Trollinger, William V.; Kaestle, Carl F. – 1986
This study assessed the readability of popular print material (newspapers, magazines, and books) published in 1920. Selected passages from these books and articles were analyzed using the Flesch Reading Ease test and other, more theoretically interesting and relevant, readability formulas. Results indicated that "highbrow" publications…
Descriptors: Adults, Content Analysis, Educational History, Fiction
Oglesbee, Frank W. – 1988
A study examined the lyrics of the lovesongs of the musical partnership Eurythmics (David Stewart and Annie Lennox), a popular music group. The method used was based on the James Chesbro study, which classified lyrics using a critical paradigm that combined Northrop Frye's hierarchy of communications systems (Ironic, Mimetic, Leader-centered,…
Descriptors: Audiodisks, Bands (Music), Content Analysis, Figurative Language
Mills, Eva B. – 1980
An analysis of "Century" magazine from November 1919 to April 1920 reveals that women were most likely to be characters in a short story or serialized novels. The stereotypic portrayal of the American female in the nonfiction pieces as "schoolmarm,""silly school girl," or "wife/mother" seems strange when one…
Descriptors: Adults, Characterization, Content Analysis, Females

Chesebro, James W.; And Others – Critical Studies in Mass Communication, 1985
Analyzed the 15 best-selling single records for each year between 1955 and 1982, according to trend, content, decade, and musical era. Concluded that popular music is an expression of younger Americans who have become increasingly ironic in their view of human relationships. (PD)
Descriptors: Audience Analysis, Classification, Communication (Thought Transfer), Communication Research