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Weaver, David H.; Mullins, L. E. – Journalism Quarterly, 1975
Concludes that editors and publishers should put more emphasis on the availability of their product if they want to increase circulation. (RB)
Descriptors: Content Analysis, Financial Policy, Higher Education, Layout (Publications)
Lacy, Stephen; Fico, Frederick – 1989
To explore the theoretical relation of newspaper competition to overall news quality, a study used a model of newspaper competition based on economic assumptions to investigate whether the product quality of a newspaper is positively related to the financial expenditure on it, and whether newspaper circulation is positively related to quality.…
Descriptors: Competition, Content Analysis, Economic Factors, Investment
Atwater, Tony – 1986
Noting that television network coverage of hostage crises tends to emphasize the same topics while depicting them in similar ways, and that networks may be unwittingly granting legitimacy to terrorist grievances, a study investigated the nature of "NBC Nightly News" coverage of the Trans World Airline (TWA) hostage crisis. Specific…
Descriptors: Commercial Television, Content Analysis, Media Research, News Reporting
Jolliffe, Lee – 1986
The communications of suffragist Lucy Stone illustrate the changes that the growth of women's magazines brought to nineteenth century feminists. As indicated in letters to friends and family, Lucy Stone became an active proponent of women's rights at a time when public speaking tours were the best means of reaching a wide audience. As the printing…
Descriptors: Content Analysis, Females, Feminism, Media Research
Mueller, Barbara – 1988
The issue of whether to "standardize" or "specialize" in international advertising campaigns is important because it may help determine whether each audience should be addressed separately or whether advertising agencies should attempt to address the collective global consumer. Print and television advertisements for American…
Descriptors: Advertising, Content Analysis, Cultural Context, Foreign Countries
Dunwoody, Sharon; Shields, Steven – 1984
A study investigated the possibility that news sources account for the pattern of journalistic topic selection. It was hypothesized that the proportions of content in raw news materials made available to reporters by sources would be similar to the proportion of content found in published stories, and that the proportions of sources for these raw…
Descriptors: Content Analysis, Information Sources, Journalism, Media Research
Barker-Plummer, Bernadette – 1989
To investigate what the news is by looking at journalists' practices and sources from a historical perspective, a study conducted a computer content analysis of levels of attribution and institutional sources in "The New York Times" and "The Los Angeles Times" from 1885 through 1985. Using the GENCA program that matches a…
Descriptors: Content Analysis, Information Sources, Journalism History, Media Research
Eaton, Howard, Jr. – 1988
Using media content data produced by Issues Management of Alexandria, Virginia (also known as "The Conference on Issues and Media"), a study examined agenda-setting for network television news, newspapers with broad syndication, and national weekly news magazines. Issues Management bi-weekly publishes the combined content for all three…
Descriptors: Content Analysis, Mass Media Effects, Media Research, News Media
Peer reviewed Peer reviewed
Oates, William R. – Journalism Quarterly, 1973
National newsmagazines tend to provide social and ethical content on a timely basis in proportion to the amount of hard news coverage a story received. (RB)
Descriptors: Content Analysis, Higher Education, Journalism, Media Research
Peer reviewed Peer reviewed
Peters, William H. – Journalism Quarterly, 1973
Discusses the content of advertisements emphasizing societal problems between 1965 and 1972, concluding that most are self-serving for the sponsor. (RB)
Descriptors: Advertising, Content Analysis, Higher Education, Media Research
Ogan, Christine L.; Lafky, Sue A. – 1982
Bloomington, Indiana citizens and 19 members of the editorial staff of the "Herald-Telephone" were surveyed to determine whether the audience for news had the same notion of news value as those who decide what news will be available on any given day. The respondents were asked to list the events most important to them in 1981, on the…
Descriptors: Attitudes, Content Analysis, Current Events, Journalism
Peer reviewed Peer reviewed
Hicks, Ronald G.; Featherston, James S. – Journalism Quarterly, 1978
A study of newspapers in three Louisiana cities suggests that whether a city's newspapers are owned jointly or by separate owners, little duplication occurs in newspaper appearance or content. (GW)
Descriptors: Competition, Content Analysis, Journalism, Media Research
Peer reviewed Peer reviewed
Coffey, Margaret; And Others – Journalism Quarterly, 1977
Coverage of China in six leading newspapers showed similarities, but American papers viewed Mao's power as waning. (KS)
Descriptors: Chinese Culture, Content Analysis, Foreign Countries, Media Research
Peer reviewed Peer reviewed
Moriarty, Sandra E. – Journalism Quarterly, 1987
Provides a content analysis of advertising visuals--illustrations and photographs--to determine the frequency with which the basic visual communication functions are used. Finds that photographs are the most frequently used type of visual and that symbolic visuals are more prevalent than literal visuals. (MM)
Descriptors: Advertising, Commercial Art, Content Analysis, Illustrations
Peer reviewed Peer reviewed
Friedman, Monroe – Journalism Quarterly, 1986
Reports that editors say the use of brand names in nonbusiness sections of newspapers has increased in the last 20 years. (FL)
Descriptors: Advertising, Content Analysis, Language Usage, Mass Media Effects
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