Descriptor
| Audience Response | 10 |
| Content Analysis | 10 |
| Television Research | 10 |
| Television Viewing | 9 |
| Programming (Broadcast) | 4 |
| Adolescents | 3 |
| Childhood Attitudes | 3 |
| Children | 3 |
| Mass Media Effects | 3 |
| Adolescent Attitudes | 2 |
| Attitudes | 2 |
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| Journal of Broadcasting and… | 3 |
| Canadian Journal of… | 1 |
| Educational Technology | 1 |
| Journalism Quarterly | 1 |
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| Chen, Perry | 2 |
| Lapp, Joan | 2 |
| Miller, Patti | 2 |
| Aidman, Amy | 1 |
| Dorr, Aimee | 1 |
| Dunbar, Michele | 1 |
| Harris, Tarana | 1 |
| Harwood, Jake | 1 |
| Haufler, Adrienne | 1 |
| Heintz-Knowles, Katharine | 1 |
| Hunt, Darnell | 1 |
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Publication Type
| Reports - Research | 7 |
| Journal Articles | 6 |
| Information Analyses | 3 |
| ERIC Digests in Full Text | 1 |
| ERIC Publications | 1 |
| Reports - Descriptive | 1 |
| Speeches/Meeting Papers | 1 |
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Peer reviewedNewhagen, John E. – Journalism Quarterly, 1994
Analyzes television news stories broadcast during the Persian Gulf War for censorship disclaimers, the censoring source, and the producing network. Discusses results in terms of both production- and viewer-based differences. Considers the question of whether censorship "works" in terms of unanticipated results related to story…
Descriptors: Audience Response, Censorship, Content Analysis, Higher Education
Peer reviewedThorson, Esther; And Others – Journal of Broadcasting and Electronic Media, 1991
This study analyzed four characteristics of political commercials to determine their impact on television viewers' reactions: (1) issue versus image strategies; (2) attack versus support appeals; (3) presence and absence of music; and (4) visual content, either with families or in professional campaign settings. Memory measures and attitudes are…
Descriptors: Attitudes, Audience Response, Content Analysis, Measures (Individuals)
Peer reviewedHarwood, Jake – Journal of Broadcasting and Electronic Media, 1997
Introduces a theoretical perspective on media viewing choices, grounded in social identity theory. Content analysis demonstrates that child, younger adult, and older adult television viewers show a preference for viewing characters of their own age. The experiment demonstrates that young adults' preference for viewing young adult characters exists…
Descriptors: Adolescents, Adults, Age Differences, Audience Response
Metallinos, Nikos – Educational Technology, 1991
Discusses the field of television aesthetics and its contribution to education. Highlights include visual and auditory perception; cognition; composition of television images; and criteria for the analysis and evaluation of educational or instructional television programs, including content, medium, impact on the audience, perceptual factors,…
Descriptors: Audience Analysis, Audience Response, Auditory Perception, Cognitive Processes
Peer reviewedWadsworth, Laurie A. – Canadian Journal of Educational Communication, 1996
Presents a review of research linking nutritional health and body image attitudes with television viewing. Highlights include content analyses of advertisements and programming; audience uses of television; television as reality; socialization of attitudes and television; television, body image and self-esteem; television and health behaviors; and…
Descriptors: Attitudes, Audience Response, Body Image, Content Analysis
Download full textDorr, Aimee; And Others – 1990
A previous study of the perceived social realism of television series featuring families was both replicated and extended with a sample of 1692 second, sixth, and tenth graders in 42 schools in southern California. The "Viewing Frequency" instrument and the "Realism" instrument took children 10-15 minutes to complete. Content…
Descriptors: Audience Response, Childhood Attitudes, Children, Content Analysis
Heintz-Knowles, Katharine; Li-Vollmer, Meredith; Chen, Perry; Harris, Tarana; Haufler, Adrienne; Lapp, Joan; Miller, Patti – 1999
Boys are especially active users of media, and researchers have suggested that the cumulative impact of media, such as television, movies, and music videos, may make them some of the most influential forces in boys' lives. This report presents the findings of a national poll of 1,200 young people (ages 10 to 17) and focus groups in which boys…
Descriptors: Adolescent Attitudes, Adolescents, Audience Response, Blacks
Peer reviewedThompson, Margaret; And Others – Journal of Broadcasting and Electronic Media, 1991
Describes a study of high school students that examined responses to a music video dealing with teenage pregnancy. Students' motivations for viewing music videos, experiences with sex and pregnancy, and family communication patterns are related to the cognitive activities of thinking about the video content and relating it to their own lives. (20…
Descriptors: Audience Response, Cognitive Structures, Content Analysis, Correlation
Aidman, Amy – 1997
This digest reports recent findings on violent television content, highlights the recently developed television ratings system, and offers suggestions for parental mediation of children's television viewing. The National Television Violence Study has demonstrated that not all violence is equal. Certain plot elements in portrayals of violence are…
Descriptors: Aggression, Audience Response, Child Behavior, Content Analysis
Messner, Mike; Hunt, Darnell; Dunbar, Michele; Chen, Perry; Lapp, Joan; Miller, Patti – 1999
Sports programming plays a significant role in the media messages that American boys receive today. To explore the messages that sports programming presents to its audience, this report relates the findings of a study that analyzed a representative selection of sports programs and their accompanying commercials; also presented are findings from a…
Descriptors: Adolescent Attitudes, Adolescents, Advertising, Athletics
