In this paper we argue that both internal and external pressures and conditions urge contemporary higher education institutions to carefully think through their institutional profiles positions in domestic and global higher education contexts. We subsequently analyse strategic positioning from the strategic management literature and offer four…

In this contribution both the literature and the present-day policies regarding diversity in higher education systems will be discussed. The first part presents an overview of the theoretical and empirical studies on differentiation and diversity. Based on this, a conceptual framework is presented, which intends to explain the processes of…