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Olien, C. N.; And Others – Journalism Quarterly, 1978
Data from 19 Minnesota communities show that daily newspaper readership is lower, and television viewing higher, in communities with a weekly rather than a daily newspaper; that the type of medium covering a community is related to media preferences; and that community differences are more important to readership patterns than is educational…
Descriptors: Community Characteristics, Community Study, Media Research, News Media