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ERIC Number: EJ1350714
Record Type: Journal
Publication Date: 2023
Pages: 5
Abstractor: As Provided
ISBN: N/A
ISSN: ISSN-1740-4622
EISSN: EISSN-1740-4630
Constructing an Immersive Learning Environment with Atmospherics: An Interactive Method to Teach Students Priming Theory
McCullock, Seth P.
Communication Teacher, v37 n1 p14-18 2023
Courses: Mass Communication, Persuasion, Media Literacy, Political Communication, and Communication Theory. Objectives: This activity introduces students to priming theory through atmospheric peripheral cues. Students learn about media priming and understand how priming effects may occur in real-world situations.
Routledge. Available from: Taylor & Francis, Ltd. 530 Walnut Street Suite 850, Philadelphia, PA 19106. Tel: 800-354-1420; Tel: 215-625-8900; Fax: 215-207-0050; Web site: http://www.tandf.co.uk/journals
Publication Type: Journal Articles; Reports - Descriptive
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Grant or Contract Numbers: N/A