Purpose: This study aims to combine two theories, the Theory of Planned Behaviour (TPB) and the Norm Activation Model (NAM), to investigate the relationship between the awareness of reducing single-use plastic waste's environmental cost and the behaviour to limit the use of single-use plastic products (SUPPs) by FPT university students.…

Businesses generate employment and are recognised as catalysts for the economy. A person who creates and manages a business is an entrepreneur and in a continually changing and complex environment, people capable of creative and innovative thinking will tend to become more entrepreneurial. Running a business successfully requires skills and…

Some collegiate anti-hazing programs are employing anti-hazing messaging that consists of exaggerated, misleading, or dubious claims. These claims are typically phrased in a way that is either a poor representation of the overall state of the research literature on hazing or oversells the findings from a single study. The failure to prioritize…

Objective: To examine the influence of dynamic and trending descriptive norms on increasing physical activity and decreasing the sedentary behaviors of university students while on campus. Participants: One-hundred fifty-six university students from a Canadian university completed this study. Methods: Participants were randomly assigned to receive…

The Substance Abuse and Mental Health Services Administration has highlighted the risk of non-users among college students using illegal prescription stimulants due to misinformation and incorrect assumptions. This qualitative study aimed to explore the perspectives of college students who do not use stimulants on perceived risks, social…

Despite its ever-growing volume, research on entrepreneurial intentions remains largely confined within the context of entrepreneurial education and training. To enhance our understanding of the construct within broader layers of context, we evaluate the role of skills developed during general--not specific to entrepreneurship--university…

Considerable research has demonstrated the presence of masculine norms in outdoor adventure education. The resulting values and practices function to ostracize or devalue women leaders, a dynamic that often goes unnoticed by men in the field. Although women's and men's perspectives on their experiences have been studied, to date no research…

With the availability of remote instruction anywhere in the world, students from all over the globe are participating together in academic programs. The growth of synchronous online learning has occasioned the development of rules for appropriate online behavior (i.e., Netiquette). Netiquette rules are needed because some students have a tendency…

Purpose: Reusable takeaway food containers (RTFCs) are a newly emerging green packaging choice for the takeaway industry that can effectively reduce campus solid waste but are not yet well accepted. Therefore, this study aims to identify the key factors influencing university students' intention to choose RTFCs, seeking to enhance RTFC project…

This article explores the normative representations of higher education students in seven films and television series from four European countries. Drawing on the concept of the 'independent learner' as an 'ideal construction', I demonstrate how these texts offer complex and at times paradoxical representations of who gets positioned as the…

The current study was designed to investigate the influence of COVID-19-related worry and online learning attitudes on enrollment behavior using the Reasoned Action Model. Participants (N = 246) completed measures of other-focused COVID-19 worry, self-focused COVID-19 worry, attitudes, perceived normative pressure, perceived behavioral control,…

Background: Camouflaging or camouflaging autistic traits--strategies that hide social impairments to match societal norms--has been linked to empathy and depressive symptoms in autism research. Much epidemiological evidence has further revealed that characteristics of autism and autistic traits are distributed continuously throughout the general…

In the emergence of pandemic Coronavirus Disease (COVID-19), the delivery of education service becomes a global issue, and many traditional higher education institutes are shifting toward digital alternatives methods. E-learning is considered the most appropriate effective method of knowledge delivery to meet the current academic requirements.…

Background: Relationships exist between perceived peer and own use of alcohol, cannabis, and tobacco, particularly when peers and participants are sex-matched. We investigated sex influences on social norms effects for college students' non-medical prescription drug use (NMPDU). Methods: N = 1986 college students reported on their perceptions of…

Health messaging can be a successful tool in encouraging pro-social behavior, such as bystander intervention in sexual violence situations. This dissertation explored the development of a social media message to encourage bystander intervention among college students using multiple theoretical frameworks: social norms approach and bystander…