Environment may be regarded as a form of communication, with environmental linguistics becoming a new discipline that will have to be explored. Its goal is to demystify some of the constructs that contribute to the built environment as a communication tool. Treating the built environment as a language requires a recognition of its dynamic nature.…

A study was designed to test the expectation that different individuals have different cognitive styles, which, if true, may be useful in investigating characteristics and psychological impacts of media utilization. Cognitive style refers to an individual's way of acquiring and processing information. Characteristics of the visual type and haptic…

A study was made to determine whether different methods of visual presentations would affect the retention rate of individuals with two distinct types of perception--visual and haptic. The visual type, according to a study by Viktor Lowenfeld in 1957, is marked by the following characteristics: (1) ability to see wholes, break them into visual…

Hemispheric processing of visually presented words and pictures was examined in third and seventh graders and college students. Pictorial or symbolic stimuli were presented singly to either the right or left visual hemifield and subjects had to decide whether the first stimulus in a pair matched the second stimulus. (JMB)

Results of four experiments show that developmental differences in elaborative conceptual processing at acquisition and retrieval contribute independently to developmental increases in recall. Item identification processes for both words and pictures constrain children's elaborative processing. The constraints are time limited. (RH)

Explored the notion that children's difficulty in reading is a sign of a general inability to selectively attend to parts of perceptual wholes. Children and adults classified triads of spoken syllables and visual objects. Classification of speech was related to reading and spelling ability, but not to classification of visual stimuli. (BC)

To determine whether students gain more knowledge and stronger impressions from reading a play or from viewing the play on videotape, two groups of college students were presented with an excerpt from Arthur Miller's "Incident at Vichy." One group was to read the excerpt and the other group was to view the same excerpt from a public…

Two experiments examine whether the encoding of location meets criteria defining an automatic process. Automatic processes are not expected to show developmental changes beyond an early age. They appear to be unrelated to intelligence level and unaffected by instructions. Results support Hasher and Zack's automaticity hypothesis. (RWB)

Kindergarten, second-grade, fifth-grade, and college subjects were tested in a serial-position recall task under each of four conditions: Visual stimuli/visual recall cue, visual stimuli/auditory recall cue, auditory stimuli/visual recall cue, auditory stimuli/auditory recall cue. Visual stimuli were pictures of common animals and objects;…

Reports on a study that investigated possible effects of visual information on non-music students' cognitive responses to music. One group rated the affective response of musical excerpts from the film "Fantasia" without the accompanying video while another rated the excerpts with the video. Reveals little significant difference between…

In two experiments, 102 mechanically naive college students viewed an animation on bicycle tire pump operation with a verbal description before or during the animation or without description. Improved performance of those receiving description during the animation supports a dual-coding hypothesis of connections between visual and verbal stimuli.…

This paper reports on a study conducted to clarify issues involving reward effects in children's probability learning; specifically, the detrimental-effects-of-reward theory, and the utility and expectancy theories. Five event schedules in which the probabilistic versus partial reinforcement dimension was separated from the number of choices in…

Discusses an attempt to establish the vocabulary learning strategies used by Chinese university learners of English in Beijing and the relationship between their strategies and outcomes in learning English. Findings reveal that two metacognitive strategies emerged as positive predictors of vocabulary test scores and that visual repetition of new…

We describe two experiments on signaling and detecting uncertainty in audiovisual speech by adults and children. In the first study, utterances from adult speakers and child speakers (aged 7-8) were elicited and annotated with a set of six audiovisual features. It was found that when adult speakers were uncertain they were more likely to produce…

The purpose of this paper is to discuss the avenues for choosing pictures and visual images in testing situations for foreign and second language examinations. The paper demonstrates how quantitative and qualitative research from cognitive psychology, visual and verbal behavior studies, as well as Teaching English as a Foreign Language (TEFL) have…