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Austin, Bruce A. – Journal of Communication, 1981
Examines the phenomenon of the cult film and the characteristics of the audiences of the "Rocky Horror Picture Show." Suggests that the preparation, waiting, and finally the active participation in the viewing of the film itself appear to be part of a group ritual which characterizes the cult film as an event. (JMF)
Descriptors: Audience Participation, Audiences, College Students, Demography

Christenson, Peter G. – Communication Research, 1988
Analyzes the music preference structure of college students based on responses to a variety of music use and preference measures. Finds that the underlying structure of music preference is multivariate and that there are crucial differences between males and females in terms of their "mapping" of music types. (MS)
Descriptors: Audience Analysis, Audiences, Classification, College Students