To attract suburban, nonstudent customers, the Yale Cooperative Corporation held a Heirloom Discovery Day. Co-op books and materials were sold to customers who came with antique items to be appraised. Donations from the profits were made to the New Haven Symphony and the University Collection of Musical Instruments. (JMD)

Winners of the Pick/Promote/Profit competition for college bookstore managers that selects outstanding merchandising techniques. (PG)

Lack of space became a problem when the university bookstore moved into its new quarters; more space was needed to meet the demand for clothing and secretarial supplies. A student record store was purchased and electronic gear including stereos, tape recorders, electronic calculators, etc., were added to the inventory. (MLW)

The Regional College Store Associations have been developing Master Textbook Lists, a program that compiles, at a central location, a master list of titles used at each store's school. Two benefits are: (1) needed books can be rushed from one store to another, and (2) reductions occur in inventory of nonreturnable books. (MLW)

With the help of a professional consultant and the results of a questionnaire to determine faculty opinions and preferences, the University of Chicago Bookstore was able to evaluate its problems and revitalize its operation. Problems addressed included: physical environment, staff development, management and business practices, and special…

Local bookstore owners charge that the selling of best-sellers and trade books unrelated to coursework by community college bookstores violates California's education code. The decision was not based on free-speech grounds but on the language of the state code. (MSE)

Promotion is a consistent and on-going process at the Xavier University Bookstore in Cincinnati that results in good will among students, faculty, and staff. Promotion procedures for Greek Week, graduation, and seasonal holidays are outlined. (LBH)

The economics of publishing is described in terms of the industry as a whole, publishers' expenses and profits, problems facing publishers, and prospects for the future. The role played by the college bookstore is also considered. (LBH)

Methods for developing effective inventories for a college store art department are discussed and illustrated. Both on-campus course needs and needs prompted by the local community are considered. (LBH)

The University of Utah bookstore's expansion incorporated a number of features that have proved valuable, including the single-level floor design, creative signs, movable floor fixtures, removable shelving, and see-through book display units. (LBH)

Describes a residence hall store program which provides prepackaged food and snacks to students at Marquette University. Results of a survey of 21 colleges which have residence hall stores revealed primarily informal organizations. Stores can be a successful student development technique which teaches principles of small-business management. (JAC)

The planning and merchandising strategies behind a new cooperative college store building and customer circulation concept are outlined. The facility allows for both current marketing needs and future flexibility as the store expands its role. (MSE)

Some suggestions for troubleshooting when problems develop with a college merchandising program cover topics such as delivery delays, product quality, promotional material, merchandise that outside manufacturers sell directly through ads in alumni magazines, and "lemons." (MLW)

Prince George's bookstore targets community as well as student needs and gives high priority to quality merchandise. Its layout, operating methods, and successes are described. (LBH)

The use of programmable calculators as management tools is discussed. They can be helpful in investment analysis, production scheduling, inventory control, and figuring compound interest rates. (LBH)