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Ürer Erdil, Damla; Tümer, Mustafa; Nadiri, Halil; Aghaei, Iman – SAGE Open, 2021
Attracting and enrolling international students have become the primary concern of marketing efforts of higher education institutions. For this purpose, understanding the decision-making process of students is vital. This study examines the information sources, requirements, and choice factors of international students who study their higher…
Descriptors: Information Sources, Information Needs, Web Sites, College Choice