The purpose of this article is to provide a snapshot of assessment practices for distance MBA programs in order to help readers gain a better understanding of this landscape. The authors present the findings of a study that they designed which consisted of a nineteen-item on-line questionnaire that surveyed distance MBA providers in regard to…

The case for enhancing critical thinking as an integral part of the marketing curriculum through the debate process is presented. Linkages between critical thinking, debate, and the marketing curricula are examined in the context of desired student outcomes and learning skills. The role of the professor in planning and facilitating the debate is…

At Washington State University's College of Business and Economics (CBE) a strategic planning program was introduced using a focus on the student as the product and the potential employers as the customers of the product. Using this approach the focus of planning is redirected with future employers the most heavily weighted source of feedback on…

A recent report indicates that at public colleges and universities, business and management professors receive the highest salaries. At private institutions, engineering faculty remain the highest paid. Lowest-paid faculty remain the same. Collective bargaining affected pay raises. Private and public institution average salaries are tabulated, by…

A study applied the concept of market segmentation to student evaluation of college teaching, by assessing whether there exist several segments of students and how this relates to their evaluation of faculty. Subjects were 156 Australian undergraduate business administration students. Results suggest segments do exist, with different expectations…

At Birmingham-Southern College (Alabama), the business administration program's senior year capstone course in strategic business management serves three purposes: allows evaluation of the school's academic program; helps assess student capabilities; and allows integration of learning across disciplines. The course occurs during the January…

The people of the Kingdom of Belgium (Royaume de Belgique) at the close of the nation's first century of independence, have systems of schools and allied institutions of wide variety designed to guide and aid their citizenry in proper development from earliest infancy to and during the adult years. Living in a territory long inhabited by virile,…

In November 1948 the United States Office of Education received an invitation through the Embassy of Sweden, Washington, D.C., from the Sweden-America Foundation in Stockholm for Dr. Alina M. Lindegren, Specialist in European Education to visit Sweden for three weeks in January, February or March 1949 as a guest of the Foundation. The idea behind…

A review of the history and the literature of second language teaching for business and the professions suggests that the language teaching profession has certain operational premises for developing this curricular area. These assumptions are that: (1) the educational system must be responsive to the needs of society, one of which is for citizens…

Effective marketing instructors commonly share a love for their students, an affinity for the subject matter, and a devotion to continuous quality improvement. The purpose of this article is to highlight 10 anchor points for teaching Principles of Marketing, which are designed to better engage students in the learning process. These anchor…

Directions for college teaching were assessed, based on ratings of 10 "megatrends" identified by John Naisbitt. The study questionnaire summarized the 10 megatrends and provided scales for rating the probability of the trends occurring and their potential impact. Responses were obtained from Marquette University faculty of the College of Business…

A study of liberal education in undergraduate professional schools is presented. Eight types of professional schools were included: agriculture, business administration, education, engineering, journalism, music, nursing, and pharmacy. The study has been conducted along several lines. The first project consisted of the preparation of an extensive…

This document contains the first three chapters of the Biennial Survey of Education in the United States, covering the years 1928-1930. These chapters include: (1) Statistical summary of education, 1929-30 (Emery M. Foster); (2) Statistics of State school systems, 1929-30 (David T. Blose with the cooperation of Walter S. Deffenbaugh); and (3)…

The effect of race on faculty pay, controlling for length of service and academic rank, was studied at the School of Management at a medium-sized, southwest university. The objective was to determine whether racial bias or discrimination affect faculty salaries. All of the 22 full-time faculty in the study were male and held Ph.D. degrees. Seven…

A study compared the effectiveness of two methods (medium-size class instruction and large lectures with tutorial sessions) for teaching mathematics and statistics to first-year business students. Students and teachers overwhelmingly preferred the medium-size class method, which produced higher exam scores but had no significant effect on…