In an effort to measure the influence of an immersive recruitment event, we sought to evaluate high school students' perceptions toward university climate before and after engaging in a day-long event hosted as part of National Teach Ag Day. The Inviting School Survey-Revised (ISS-R) was administered via paper and pencil when the students arrived…

Public colleges and universities today are more than institutions of academic study. They play a role in the economic and social life of their communities by engaging in partnerships aimed at enhancing their scope and brand image. This paper suggests these partnered activities do more than just manage costs and replace state support during…