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Ayse Collins; Hasan Simsek; Aygil Takir – Journal of Marketing for Higher Education, 2024
This study attempts to contribute to marketing services in higher education literature through the relationship between international students' satisfaction with educational experiences and the necessary adjustments by institutions to augment their services. It also aims to make theoretical contributions by understanding the international…
Descriptors: College Choice, Marketing, Higher Education, Decision Making
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Polat, Soner; Guncavdi, Gizem; Arslan, Yaser – Eurasian Journal of Educational Research, 2019
Purpose: This study aims to identify the impacts of a university's organizational reputation and organizational attraction on international students' intention to pursue post-graduate education in the university they study their bachelor's degree. Research Methods: This study is in the model of descriptive quantitative research method. The sample…
Descriptors: Reputation, Student Attitudes, Intention, Foreign Students