Sino-foreign cooperative universities (SFCU) represent the advanced manifestation of transnational education in China and has profoundly shaped the country's higher education landscape. Despite the tremendous development of SFCUs, there is limited research on the motivations and driving factors of students choosing to study at SFCUs. To bridge…

In the context of a political imperative to reorganise the Portuguese higher education system, a deep knowledge of student choice decision-making processes when applying to higher education is needed. Following a 'combined model' of student choice, which emphasises economic and social factors, this paper aims to answer two main related questions:…

The "2018 E-Expectations Trend Report" provides institutions with insights from high school juniors and seniors so institutions can engage and inform them wherever they interact with an institution online. This report answers key questions such as: (1) How do students rank admissions resources institutions provide, from most valuable to…

Brands are fundamentally about experiences and relationships, and therefore they form prime basis of an institution's connection with their stakeholders. With the mushrooming of business schools (both private autonomous and government supported) and fading global boundaries, especially in the Indian context, communicating a business school brand…

The Australian Government decision in response to the Bradley review to introduce a demand-driven funding model for undergraduate university places from 2012 was met with mixed reaction across the higher education sector. The removal of caps without subsequent fee deregulation is considered by some to be unsustainable. Opinions suggest that…