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Chapman, David W.; De Masi, Mary E. – NASSP Bulletin, 1985
Presents the findings from a national survey of high school counselors on college advising. Some findings indicate that more attention to how counselors undertake the college advising role may be warranted. Includes five tables. (MD)
Descriptors: Admissions Counseling, College Admission, College Applicants, College Choice
Office for Civil Rights (ED), Washington, DC. – 1991
This pamphlet provides an overview of the historic role, accomplishments, and challenges which face historically black colleges and universities (HBCUs) as they carry out their unique mission. It summarizes the efforts of the Department of Education aimed at strengthening HBCUs, while assuring that higher education programs do not discriminate on…
Descriptors: Black Colleges, Black Students, College Admission, College Choice
Hossler, Don – 1984
Enrollment management is discussed with focus on the expanding role of admissions professions and their increasing impact on institutional policymaking. Enrollment management influences the size, shape, and characteristics of a student body by directing student marketing and recruitment as well as pricing and financial aid. Attention is also…
Descriptors: Administrative Policy, Administrator Role, College Administration, College Admission
Acker, Jon Charles; Hughes, William W.; Fendley, William R., Jr. – Online Submission, 2004
Alabama's primary competitor in recruiting is in-state rival Auburn University which lures away roughly one in eight of UA's admitted students. Two factors stand above all others in attracting students to UA--academic reputation and social activities reputation. Factors following distantly are a visit to the UA campus, financial assistance and the…
Descriptors: College Bound Students, College Choice, Student Recruitment, Enrollment Management
Dehne, George C. – Trusteeship, 1995
Many colleges address complex problems with a single "silver bullet" strategy. Because value shifts according to the consumer's situation or goal, private colleges should become more aware of their "situational value" and exploit it. This requires an understanding of how students choose colleges. In contrast, popular silver bullets target…
Descriptors: Advertising, Business Administration, College Administration, College Admission
Mazzuca, Lois C. – 1982
The transition process from high school to college is considered from the perspective of a high school practitioner. Educational, social/personal, and financial factors that influence student planning are discussed. It is suggested that the secondary school must begin as early as the freshman year to help plan the curriculum the student will…
Descriptors: Academic Aspiration, Admissions Counseling, Articulation (Education), Career Planning
McDonough, Patricia M. – 1991
The study examined the ways in which status cultures and organizational environments influence high school students' college decision-making. Interviews were conducted with 12 white female high school seniors from four northern California high schools (a low socio-economic status(SES)/low organization public school, a low-SES/high organization…
Descriptors: College Admission, College Bound Students, College Choice, College Environment