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Hart, Kenneth M. – Currents, 1990
For small, private institutions, the real estate pooled income fund can be ideal for constructing new facilities, especially if the facility will produce revenue. Even a public or well-endowed private institution may have a unique project for which a pooled income fund may be a nontraditional funding solution. (MSE)
Descriptors: College Administration, Fund Raising, Higher Education, Private Colleges
Murphy, Charlotte – Currents, 1992
Practical time management and task management advice is offered to small college communications office personnel. Workers must know how to establish priorities and stick to them, what their limits are and how to leverage time, how to promote themselves and their work, when to tap outside resources, and how to network. (MSE)
Descriptors: College Administration, Communications, Efficiency, Higher Education
Slife, Harry – Currents, 1991
The chairman of the board of regents of a small, church-affiliated college discusses the need for and satisfaction derived from introducing potential donors to the college and the best of its campus life, particularly when the college is small, little known, and/or has a religious affiliation unfamiliar to prospective gift givers. (MSE)
Descriptors: Church Related Colleges, College Administration, Donors, Fund Raising
Baas, Jacob C. – Currents, 1986
Washington College, a small liberal arts college on Maryland's Eastern Shore, revitalized its fund-raising program, adding an aggressive marketing strategy and a new emphasis on major gifts. They used a three-step process: assessed their situation, solidified their development program, and used that to support a big-gift campaign. (MLW)
Descriptors: Administrators, Alumni, College Administration, Donors
Hubbard, Dean L. – Currents, 1985
Hallmarks of the successful church-related college include: a clear identity and distinct educational goals, loyal and vocal alumni, powerful religious commitments, an active and involved board of trustees, first-rate administration, a "good story," and intense denominational support in dollars. (MLW)
Descriptors: Alumni, Church Related Colleges, College Administration, Educational Finance
Whitt, Marc C. – Currents, 1995
Advice for stretching the capacity of the small college public relations office includes planning well; using strategy; searching out creative ideas; choosing quality over quantity in press releases; using student and volunteer workers; developing strong media relations; accepting advice; and anticipating problems. (MSE)
Descriptors: College Administration, Creativity, Efficiency, Higher Education
Carman, Bernard R. – Currents, 1994
The functions of public relations offices are described for four small colleges and one small private school: Spelman College (Georgia); North Harris County College (Texas); Scripps College (California); Lafayette College (Pennsylvania); and Maumee Valley Country Day School (Ohio). Focus is on creative and effective use of a small staff and…
Descriptors: Administrator Role, College Administration, Elementary Secondary Education, Higher Education