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Kiyokawa, Sachiko; Dienes, Zoltan; Tanaka, Daisuke; Yamada, Ayumi; Crowe, Louise – Cognition, 2012
Previous studies have indicated cross cultural differences in conscious processes, such that Asians have a global preference and Westerners a more analytical one. We investigated whether these biases also apply to unconscious knowledge. In Experiment 1, Japanese and UK participants memorized strings of large (global) letters made out of small…
Descriptors: Familiarity, Cultural Differences, Asians, Whites
Malda, Maike; van de Vijver, Fons J. R.; Temane, Q. Michael – Intelligence, 2010
In this study, cross-cultural differences in cognitive test scores are hypothesized to depend on a test's cultural complexity (Cultural Complexity Hypothesis: CCH), here conceptualized as its content familiarity, rather than on its cognitive complexity (Spearman's Hypothesis: SH). The content familiarity of tests assessing short-term memory,…
Descriptors: Short Term Memory, Foreign Countries, Cultural Differences, Intelligence Tests