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Direct linkMoscato, Emily M. – Marketing Education Review, 2018
Consumer insights are all around us. Yet it can be difficult for students to examine everyday consumption practices and see how this understanding has application. Using the simple premise of a favorite family recipe, students learn how insight can be hidden in plain sight. Beginning with conducting an in-depth interview, the assignment gives…
Descriptors: Consumer Economics, Assignments, Marketing, Business Administration Education
Porter, John Martin, II – ProQuest LLC, 2018
Educational researchers have conducted very few studies on the subjective experiences of both trained and self-taught auto mechanics (Barber, 2003, 2004; Nelsen, 1997, 2010). Further, no present studies explore the subjective experience of the automotive instructor as he or she experiences uncertainty in the automotive lab. This study addresses a…
Descriptors: Auto Mechanics, Vocational Education Teachers, Teaching Experience, Interviews
Currier, Bill – Teachers and Writers Collaborative Newsletter, 1974
Reports what children had to say in interviews, discussions, and stories after completing the initial activities in a unit on chimpanzees. (RB)
Descriptors: Childhood Attitudes, Class Activities, Creative Activities, Elementary Education
