We evaluate the use of a Virtual Exchange (VE) writing task, Stimulus Writing, which we assigned to groups of UK and Finnish business students. There were two learner cohorts in the study: one in the UK (mainly Chinese students), the other in Finland (mainly Finns). The Finnish students wrote authentic case studies about Nordic businesses, while…

Business management education is criticized for being too theoretical and fractional. Despite the numerous efforts to build integrated and experiential business curricula, learning is still organized in disciplinary silos. The curriculum integration efforts are carried out in separate sections of the curriculum rather than the core. There are…

In this article, we present a study focusing on the learning experiences of business students in an organizational and marketing communication course. The pedagogical approaches of a flipped classroom, collaborative inquiry, and communication in the disciplines guided the planning of the course. A mixed-methods approach was used. The key findings…

Studies on students' perceptions of learning in business simulations often suggest that students like simulations and view them more positively than both lectures and case discussions. However, research on the actual learning outcomes deriving from participating in business simulations still needs to be pursued. Consequently, the purpose of this…

This exploratory study examines the dimensions that are relevant to brand reputation, particularly in the context of master's degree programmes. The data analysis is based on Vidaver-Cohen's "Business school quality dimensions and reputational attributes". The qualitative data for the case study comprise a student questionnaire and…

This document contains eight case studies of the following adult education programs in Finland: (1) an experiment combining classroom teaching and distance education and one that studied the effects of offering art courses at different levels in 1982-1985 (Virtala); (2) cooperative programs since 1981 between municipal and city levels in Mikkeli…

Describes a course in international business writing that has been taught simultaneously since 1994 at institutions in Belgium, Finland, and the United States. Describes the course's three components: instruction; simulation, in which students exchange business documents internationally; and case studies of business people who communicate…

"Cases on Global E-Learning Practices: Successes and Pitfalls" looks into global practices of e-learning, examining the successes and failures of e-learning professionals. It provides a judicious mix of practical experiences and research in the form of case studies. Written by experts from all over the globe, this book shows how to…