Extensive research in cognitive psychology and education shows that discussion facilitates "depth of processing" (Craik & Lockhart, 1972), which in turn promotes thinking, understanding, and retaining information. It is also well recognized that an effectively facilitated discussion is one of the most valuable vehicles for learning. In MBA…

It is argued that while college courses in French business communication aim to introduce business concepts, syllabuses and textbooks for this purpose do not integrate business skill training with business language training. Texts may contain extensive business-related vocabulary, readings, correspondence exercises, and definition of new concepts,…

Negotiation of syllabus design and content in college-level business English is discussed, looking at three types: negotiation between teachers of business English, between teachers and students of business English, and between business English and content-area business teachers. Examples of practice from the Chinese University of Hong Kong are…

This paper discusses the problems surrounding intercultural business communication as well as approaches to teaching college level business students appropriate communication skills for intercultural settings. Considered are the classification of countries by cultural context, i.e. how large a role culture, social values, and traditional social…

This paper discusses the case study method of instruction and its application to the teaching of English for special purposes in university business schools. Students are given cases adapted to their level that allow them to solve business problems, such as contract negotiations, while improving their English comprehension and communication…

An interlingual communication support system that shows semantic matches and mismatches among languages being used for any transaction is discussed. The system uses a thesaurus approach to the meaning structure of language, which is hierarchical, but uses a cross-hierarchical approach to access different meanings for selection of the appropriate…

A course in German for business on the college level must engage in cross-cultural training as well as teach specialized vocabulary and conversational German for international business dealings. Materials and methods for such a course are described. Some generally untapped sources for material on corporate culture that are suited for use in the…

Suggestions are provided for teachers wishing to develop a course segment on intercultural business communication, based on a hypothetical need for an instructional module in Japanese business culture. It is suggested that the teacher first read related materials and seek out resource people who have lived and worked in the culture. Module…

A dimension of intercultural business communication often hidden from Americans is the communal aspect. It is most pronounced in Third World nations in which aspects of both commerce and communication are based on earlier communal traditions, reflecting values of which Americans may be unaware. Individuals strive to advance not only their private…

Teachers of business English and business communication must carefully evaluate the business English phenomena presented in textbooks, especially American textbooks used in foreign countries. An analysis of American texts illustrates an approach to teaching basic speaking and writing skills through simple rules, unrealistic examples, and lessons…

Discusses a information technology in the teaching and learning process, and focuses on the design, delivery, and refinement of a computer-assisted French for Business course for British universities. (12 references) (Author/CK)

UCLA's program in strategic management for European corporate communication professionals provides participants with a concentrated, yet selective, immersion in those management disciplines taught at U.S. business schools, topics that are essential to their work as senior advisors to CEOs and as leaders in the field. The choice of topics…

This document contains 21 presentations from a conference on business and marketing education. The following papers are included: "Microsoft Excel 2000" (Jeff Fuller); "Clueless in the Classroom? Hints To Help!" (Mary W. Evans); "A Strategy To Improve Narrative-Number Linkage in Business Writing" (Ellis A. Hayes);…

Current and innovative instructional materials and techniques for developing intercultural understanding in international business administration students are discussed, drawing on a seminar on French business language instruction. A group of classroom activities concerning the adoption of English words into the French language, which can be…

The redesign of a course on German business, taught at the University of Illinois at Chicago, is described. The course, intended for both undergraduate and graduate German majors, initially described and defined German institutions and common business practices and explored differences in historical and cultural backgrounds. Course revision…