Design thinking, broadly understood as an organizational and entrepreneurial process aimed at innovative problem solving, has been productively incorporated by scholar-teachers in rhetoric, writing studies, and technical communication. Business communication offers similar opportunities. After briefly explaining design thinking and reviewing…

Despite its ubiquity across business contexts, video creation is a rarity in business communication curricula. This article is intended to offer the field of business communication education both a rationale and mechanism by which to better align with modern business communication practice. Part 1 provides a comprehensive demonstration of the…

The rapid growth of social media popularity and consequently social media marketing is creating a challenge in terms of the appropriate teaching strategy. Advances in technology are racing ahead of clear terminology. The definitions of Public Relations (PR) and Advertising are being widened to encompass more digital activities and this turf war is…

The public release of ChatGPT in 2022 ushered in a new era, affirming the present reality of AI-assisted writing and the critical role business instructors play in preparing students. This study presents the results of a pedagogical experiment. Specifically, it evaluates strategies for integrating and teaching about AI in the business…

This article reports on assessments of business letters assigned to students in a business communication course. Assessments were performed by faculty in other disciplines and local business professionals, with each sampled assignment evaluated by one faculty and one business professional. Overall, the assessments by the two groups were similar in…

In this article, we report on an action case study on the use of mobile-assisted peer feedback to improve second language (L2) speakers' English performance. Drawing on the learning-oriented assessment (LOA) framework (Carless, 2007), the study made in-class use of a newly developed mobile app with the provision of peer feedback. The study was…

Readers can explore 13 teaching innovations presented at the 2020 Association for Business Communication (ABC) annual international conference hosted online. Typically held in a large hotel ballroom, this year's "My Favorite Assignment" sessions were adapted to an asynchronous virtual conference. These assignments are designed to teach…

To help instructors teach students the meaning of negotiations, and to help students understand the different types of negotiations, we developed the "Negotiate to Survive" activity. In this activity, students work in teams to participate in both distributive and integrative negotiations, in an effort to help them understand the…

Our study examines whether student business writing in pre-requisite courses and student use of university-provided writing support services are associated with student writing performance in the business capstone course in strategic management. Our results indicate that the number of writing center consultations over time and student performance…

Business writing has been a desired skill in managers. The existing traditional business writing assessment tools like written examination and hand-in assignments based on genre-specific instructions do not create a workplace writing environment. The business management students (n = 98) engage with an innovative Web 2.0-based business writing…

This study explored communication apprehension at the beginning and end of a business communication course. Nearly 200 students completed pre-class and post-class assessments of their communication apprehension in speech situations, class discussions, and group discussions. This study showed that a single business communication course…

The accounting curriculum has been criticised for failing to develop accounting students' professional and generic skills for the future needs of employers. This paper describes a constructivist active learning approach, namely Team-Based Learning (TBL), to embed professional skills in a postgraduate professional writing course for accountants.…

The instructor developed an assessment tool based on Service-Learning (S-L) for developing business and professional communication (BPC) skills in business school students in India (N = 117). The students practiced their organizational, leadership, and interpersonal communication skills in an authentic, contextual, and workplace atmosphere during…

While societies struggle with the implications of text-based generative artificial intelligence (TGENAI), businesses are embracing the technology. Using framing, this original activity unit prepares business communication students for professional TGENAI use. Activities emphasize the need for an effective cognitive frame, as well as introduce…

The ability to work in teams is one of the most highly valued professional skills. Preparing students to operate effectively in workplace teams, therefore, is naturally a priority for business and management faculty. Managing course-based teams, however, can be a challenging and complicated process for many instructors. This article offers…