Currently, the analysis of rhetorical moves is extensively applied to business genre conventions. This paper adopts a corpus-assisted genre approach to compare three major rhetorical moves in corpora of students' and professionals' project proposal abstracts to elicit evidence-based recommendations for the pedagogy of business communication. The…

The COVID-19 pandemic has cast digital communication competency into sharp relief. Rapid virtualization of how we work and learn has highlighted this challenge for business education. In response, the business communication syllabus must evolve to include digital communication competencies. Most of our students are comfortable with computer and…

Although many global MBA programs teach intercultural communication, what happens when the method for teaching that concept becomes mostly experiential? To answer that question, the authors took two very similar classes, both composed of working adults, a Business Communications course in Germany and a Managerial Communications course in the…

The purpose of the study is to compare undergraduates' preference for, and academic performance on, class material and assessment presented online vs. in traditional classrooms. This study examined these issues in the context of hospitality and tourism majors at Midwestern USA universities as compared to similar students attending universities in…

Some have called plagiarism literary theft. Plagiarizing is akin to stealing the intellect of another person. At times, plagiarism occurs because of ignorance, sloppy authorship, or lack of knowledge about proper sourcing. Sometimes, it is done purposefully. Experts have suggested that the concept of intellectual ownership is limited to Western…

Many U.S. universities are developing interinstitutional partnerships in global business communication. Benefits include preparing students for the workplace by immersing them in intercultural projects and increasing the complexity of their understanding of the global economy. Challenges can range from technological constraints and scarce…

The findings of a literature review of business education in Great Britain, the United States, and Canada were as follows: business education will be in greater demand in the high school and it will be extended downward into the elementary school and upward into the postsecondary institutes, especially in the areas of keyboarding and computer…

This document contains 17 papers from a national conference on promoting excellence in research and teaching for business. The following papers are included: "The Development of Innovative Learning Models for Modern Information Technology Professional Education" (Stephen C. Shih); "Entry-Level Information Services and Support…

Describes a course in international business writing that has been taught simultaneously since 1994 at institutions in Belgium, Finland, and the United States. Describes the course's three components: instruction; simulation, in which students exchange business documents internationally; and case studies of business people who communicate…

Discusses the need to enhance United States/European Union (EU) commercial and educational cooperation. Differences between US and EU language and trade policies are explored and the importance of plurilingualism in the global economy is examined. The role of the French Language, especially "Le francais des affaires," in facilitating…

Now more than ever, a clear knowledge and understanding of languages, cultures, and customs is essential to successfully marketing products and services around the world. Barriers to competition may occur in differences in language, technology levels, conceptions of authority, environmental perceptions, contexting, and social organization. In…

Studies on the status of business language and business education in the United States, France, Great Britain, and Denmark indicate that business language teaching has developed into an international phenomenon, with widely varying teaching and cooperative approaches taken. Suggestions for improvement include development of colloquiums, networks,…

The Hispanic-American, because he or she is bilingual and bicultural, could play an important role in the future economic development of the United States. Declines in steel, automotive, and electronics industries due to foreign competition and market saturation have caused industrial displacement and unemployment. The Maquiladora or Twin Plant…

The literature concerning the corporate culture of the United States is a starting point for comparing the institutions of different cultures. However, teaching about the cultural context of business is not simply a matter of describing non-American companies in American terms, and American-born language teachers usually have little experience…

In this article, the authors examine employer perceptions of local and foreign MBA graduates along with the problems encountered and factors considered important in hiring them. Based on a sample of 91 respondents, the findings show significant differences in perceptions of local and foreign MBA graduates, as well as significant differences in…