The urgency to study the problem is caused by the necessity to make management decisions in terms of reducing goods life cycle, reducing profitability of production, increasing speed of technological progress. In this context, this article aims to identify and elaborate the tools for integrated diagnostic of strategy efficiency, taking into…

The relevance of the investigated problem is caused by increasing levels of competition in the industry markets of chocolate producers in Russia and the need to maintain the profitability of the companies' activities in the unstable macroeconomic conditions. The aim of the article is to assess the impact of competitive forces on settlements terms…