The debate between Simulation-Theory (ST) and Theory-Theory (TT) provides the dominant theoretical framework for research on "theory of mind" (ToM). Behavioural research has failed to provide clear methods for discriminating between these theories, but a number of recent studies have claimed that neuroimaging methods do allow key predictions of ST…

This article presents the authors' response to commentaries that focus on the "Behavioral Constructs and Culture in Cancer Screening" (3Cs) study. The 3Cs study had an unremarkable beginning, with two colleagues discussing their frustration over the narrow range of behavioral theories and the limited guidance the theories offered for a study…

In 2007-08 and 2008-09, 2,500 randomly-selected middle school students completed an annual survey on school climate and character development. In examining differences based upon grade, gender, race/ethnicity, school, and length of program participation, significant differences were found for all but length of program participation. Responses of…

This account describes the total reengineering of an organization with the attendant changes to the culture, the nature of the work, the rethinking of the organizational purpose, and the identification of a new customer base and new concepts of how the organization will reach it. The case is presented not as scientific research but as a case of…

The current study consisted of 2 parts, with the same 4 normally developing 4-yr-old children employed across both parts. The primary aim of Part 1 was to replicate previous research on exemplar training and its impact upon the emergence of repertoires of derived symmetry or mutually entailed relations. In this part of the study, the children were…

William H. Morse has played a major role in the experimental analysis of behavior. His view of operant behavior as the outcome of differential reinforcement provides an invaluable lesson in scientific research and theory. He studied schedules of reinforcement to generate an in-depth analysis of the complex interactions existing when contingencies…

This article describes the design, implementation and evaluation of digital learning material on the social--psychological Theory of Planned Behavior (TPB) and its use in nutrition behavior research. The design is based on guidelines derived from theories on instructional design. The major component of the design challenge is to implement three…

Describing the state of the science of ABA, this comprehensive handbook provides detailed information about theory, research, and intervention. The contributors are leading ABA authorities who present current best practices in behavioral assessment and demonstrate evidence-based strategies for supporting positive behaviors and reducing problem…

H. J. Eyseneck comments on the relation between A-B status of therapists and success of treatment in the first article. The second article contains a reply by Leonard E. James. (HMV)

Cites a study designed to determine the effects of within-receiver emotion and communication skill on communicated message interpretation. (MH)

The purpose of this study was to test instrumentality theory predictions of work effort. The amount of effort exerted on various tasks by a group of faculty members at a large university in the U.S. was examined. It was found that the modifications of the theory generally led to improved predictions of effort. (JB)

The relationship was studied in terms of Fishbein's model of attitude structure. In general, the results suggested that the relationship between affect and cognition is more complex than previously thought. (Author/SD)

Compares M. E. P. Seligman's recent work on learned helplessness with N. R. F. Maier's 30-year-old work on frustration behavior. Notes striking similarities between the two approaches. Concludes that the learned helplessness model might explain the "abnormal fixations" that Maier reported. (Author/RL)