In 1966, Joan Ganz Cooney was a documentary producer at Channel 13 when Lloyd Morrisett, then Vice President at the Carnegie Corporation of New York, offered her an opportunity that would change the landscape of children's media forever. The Carnegie Corporation provided funding for a three-month study during which Joan traveled the country to…

Examines the use of entertainment features in children's educational television through a systematic content analysis of sample programs. Assesses the quantity of use of humorous and attention-getting material, examines distinguishing characteristics of the entertainment-oriented messages, and highlights several patterns of use for these…

The quarter annual reports about "Sesame Street" from the Children's Television Workshop (CTW) from 1969 through 1975 were analyzed for evidence that criticism in the periodical literature had influenced the programming and decision making policies of CTW during that time, as well as the audiences involved. Significant evidence that…

The results of a telephone survey were used to estimate that 156,000 families watch WPSX-TV, an Educational television station located in central Pennsylvania. Of the sample contacted (N=1,984) 78% watched the station at least once a week and 15% watched daily. During the telephone interview 80% of the respondents agreed to fill out a follow-up…

KQED is the community-supported, non-commercial public television station for the San Francisco Bay Area and Northern California. A telephone survey was conducted to determine the size, composition, and general viewing patterns of the station's audience and to ascertain what programs were or were not popular. A total of 11,538 telephone interviews…

Television's impact on children is the focus of this document, which includes a review of the research on the subject, a master bibliography containing 3,000 items written between 1955 and the present, and 13 specialized bibliographies. Specific topics addressed include violence and its effects, prosocial television, socialization, television…

LEADERS IN ADULT EDUCATION AND THE TELEVISION FIELDS ADDRESSED A CONFERENCE OF THE AUSTRALIAN ASSOCIATION OF ADULT EDUCATION ON TELEVISION AS A VEHICLE FOR ADULT EDUCATION. DISCUSSION GROUPS CONSIDERED SUCH ISSUES AS TARGET POPULATIONS, NATURE OF PROGRAMS, AND USE OF FOLLOWUP MATERIALS AND METHODS. SOME OF THE IDEAS EXPRESSED WERE THAT THE…

This study examines the characteristics of the KTEH viewing community. KTEH is an educational television station serving the San Diego area. Eleven paid interviewers dialed 1582 telephone numbers selected randomly from the telephone books for metropolitan San Diego to obtain the data. It was concluded that the relatively low public awareness of…

Discusses the problems of evaluating the ability of public television to perform a teaching role. (JMF)

The quarterly progress report for Children's Television Workshop describes the major activities and accomplishments in production and research for the Sesame Street and Electric Company programs. In addition, activities in community education services, public affairs, personnel, and budget are described. (HAB)

This paper reports the results of formative research conducted by the Children's Television Workshop from the time of the initial staffing of the "Sesame Street" project in 1968 until the end of the program's first broadcast season, two years later. Chapter I describes prebroadcast research, which was centered around three major problem…

Public television differs from commercial broadcasting in its assumptions, goals, and approaches. While commercial television seeks the largest possible audience, public television seeks to maximize the effectiveness of a program for a specific audience, not maximize the size of the audience. This study sought to provide a method for determining…

Changes and development in Chinese television (CCTV) over the past 28 years have had profound effects on Chinese society. National News, which has the biggest television audience, has enabled the populace to know what is happening in China. Educational programming is given high priority through special telecourses presented for society in general,…

This report is an annotated bibliography concerning television as a technical aid in education and in pedagogical and psychological research. The main stress is placed on English and German dissertations from the period 1962 to 1969. A third section includes some other published material in the English language. The sub-sections of the three main…