Designed to indicate the reasons behind viewer program preferences, this 32nd report of an annual opinion poll presents the results of a survey which asked 914 participants to evaluate 3,584 television programs they liked, did not like, and/or to evaluate new programs. Tables summarize the reasons why programs were selected by viewers, their…

Among the findings from a survey of 435 third-through seventh-grade children is that substantial numbers of children watch television news in formats designed for both adults and children, that children believe news is produced to serve a number of different functions, and that they receive different patterns of gratifications from viewing. (GT)

Designed to indicate the reasons behind viewer program preferences, this report presents results of a survey which asked 1,576 television viewers (monitors) to evaluate programs they liked, did not like, and/or new programs. Tables summarize the findings for why programs were chosen, their technical quality, content realism, overall quality, and…

Drawing on a social cognitive understanding of the relationship between television and viewers which suggests that adolescents will seek media content consistent with their already developed notions about the sexes, a study surveyed 1,613 adolescents (aged 12 to 17). Respondents were drawn from 10 standard metropolitan statistical areas that are…

Preparatory to developing a curriculum for parents to use in teaching children how to evaluate the reality and applicability of television in their lives, interviews were held with 13-year-olds and 16-year-olds and adult whites, blacks, and Puerto Ricans around Boston to determine the processes they used to make such discrimination. The…

The Look-Listen Opinion Project is an annual media literacy survey sponsored by the National Telemedia Council. The 1988-89 survey--the 36th--focused on the opinions of students at the elementary and secondary levels. Students were presented with guidelines for evaluating television programs and asked to select television programs to evaluate.…

A survey of more than 600 Michigan high school students suggests that adolescents who prefer television news and public affairs programs tend to feel their families, friends, and schools think public affairs are important; tend to be older; and tend not to be from a minority racial background. (GT)

This paper begins with a review of the literature that addresses the broad concerns of youth and media, with particular focus on children and adolescents, then moves on to explain the purpose of this specific study, i.e., to determine the nature of Nigerian young people's access to/use of television and to the competing media of radio and…

This report on a study conducted in Iceland to determine the relationship between mass media--especially television--and the attitudes of preadolescents and adolescents toward foreign countries begins by reviewing the following topics: (1) the history of television from its start in 1966 to the present in Iceland; (2) the origins of Icelandic…

A longitudinal field study conducted in Turku, Finland, traced the development of aggression as a function of the viewing of violence by children from the ages of 7 and 9 to the ages of 15 and 17 to explore the connection between violence viewing and viewers' aggression, and to shed light on the question of causality. The 220 subjects, both male…

This paper provides both a preliminary analysis of a survey on media education in India, and reviews of the research on media education in the western world, the limited media education research already done in India, and the more extensive research that has been done on the sociology of Indian youth and the media. The purpose of the survey was to…