Concludes that television viewing and adolescent audiences' perceptions of program reality are strongly related. (FL)

Reviews research on television and human behavior. Evidence indicates that television affects both the beliefs and behaviors of young people. (MH)

Examines a television campaign intended to reduce sex and class differences in buying children's books. Results indicate that the campaign may have contributed to increasing such differences. (MH)

Analyzes sex-role portrayals in various childrens' educational television programs and reveals numerous models of sex-role inequity. (MH)

Report of a field study using typology and modeling of 1300 families in Wisconsin cities. Findings include: adolescents in consensual homes report about as much attention to media news reports as pluralistic adolescents, but results of the exposure are not equivalent. References. (VW)

The focus of this paper is on consumer learning processes, processes by which adolescents acquire skills and attitudes relating to the consumption of goods and services. It examines intrafamily and mass media communication as they affect consumer learning processes, and describes some demographic predictors of consumer learning. (Author/VW)

Based on data from eight studies that have contributed the bulk of research on adolescents' uses of and gratification from the medium of television, the following conclusions emerge: the time spent watching television peaks at age 12 and declines by 10% by age 18; television provides a means of escape, relaxation, entertainment, and relief from…

Preparatory to developing a curriculum for parents to use in teaching children how to evaluate the reality and applicability of television in their lives, interviews were held with 13-year-olds and 16-year-olds and adult whites, blacks, and Puerto Ricans around Boston to determine the processes they used to make such discrimination. The…

This study explored patterns of pastime activities that stand as alternatives to television viewing among middle school children. Findings are compared with those of Robinson's study (1981) for alternative media, video games, and sleeping variables, as well as dichotomous measures for group membership, playing a musical instrument, and hobbies.…

Examines research on media effect on children over three epochs: film (1904-1939), radio (1930-1944), and television (1949 through the 1960s). Observes an overwhelming similarity in the research studies, concluding that earlier studies may have set the agenda for research and that the same concerns exist with each new technology. (PD)

This paper begins with a review of the literature that addresses the broad concerns of youth and media, with particular focus on children and adolescents, then moves on to explain the purpose of this specific study, i.e., to determine the nature of Nigerian young people's access to/use of television and to the competing media of radio and…

Research literature relating to the power of dramatic television or movie entertainment for value, attitude, and behavior change is reviewed. Section 1 of this paper covers the research literature bearing on the effects of mass entertainment on adults, adolescents, and children. Section 2 briefly describes the research needs to be addressed by the…

Investigations of the growth of children's communicative behavior and ability, in terms of their interactions with media and their communication with other people, are described in this book. The first chapter presents an overview of the studies, explains the developmental perspective that characterizes them, and identifies some issues fundamental…

This pamphlet presents the results of a series of focus groups comprised of Native American children and adolescents regarding their perceptions of race and class in the media. The results indicated that although some youth were concerned most about the absence of their group in the media, others were primarily concerned about stereotyped…

This paper provides both a preliminary analysis of a survey on media education in India, and reviews of the research on media education in the western world, the limited media education research already done in India, and the more extensive research that has been done on the sociology of Indian youth and the media. The purpose of the survey was to…