Examples from the data of a study of television programing for adolescents in Sweden illustrate some of the differences in the ways programs address their male and female viewers. Whereas boy and girl characters in television programs are roughly equal in number, the distribution changes when only leading roles are considered. A marked imbalance…

Outlines research into teenage viewing preferences which was undertaken prior to production of a television series for CITY-TV, Toronto. The series is designed to attract as large a teenage audience as possible, and to promote "socially responsible" attitudes. The resulting effects on instructional television programing design are…

Using a new telephone-observation methodology which permitted low-cost observation of home television viewing behaviors, this study examined how families use home television, parental involvement in their children's television viewing, and families' educational use of home television. Following initial calls to 2,922 household phones, a total of…

This report describes a formative evaluation and presents an overview of the background and design of an instructional television series, "On the Level," designed to encourage teenagers' personal and social development. The series includes 12 15-minute video programs, 12 audio programs, and a student workbook. The design issues discussed…

Reviews study that tested the long-term influence of early childhood television viewing on adolescent achievement. Focuses on the demonstrated importance of content of television viewing as a predictor for adolescent outcomes, emphasizes the probable magnification of media effects, and suggests expanding well-crafted educational content to the…

A formative evaluation was conducted of the instructional television program "Daddy's Girl" from "On the Level," a series of 12 lessons designed to aid secondary school students in dealing with personal and social growth. Designed to teach that adolescents usually have to work out new relationships with their parents and that…

A formative evaluation was conducted of the instructional television program "What Next?" from the Career Aspirations unit of "On the Level," a series of 12 lessons designed to aid secondary school students in dealing with personal and social growth. A total of 127 students in 8 Chicago public school classes viewed the program.…

Study of secondary school pupils' reactions to viewing careers education materials in which people were shown in occupations traditionally associated with the opposite sex found that young adolescents viewing counter-stereotyped programs were no less stereotyped in career beliefs. Results are discussed in terms of resilience of sex role in…

A formative evaluation was conducted of the instructional television program "Brad's Journey through Stress," from the Coping with Stress unit of "On the Level," a series of 12 lessons designed to aid secondary school students in dealing with personal and social growth. The evaluation involved 291 students in 9 classes in…

A formative evaluation was conducted of the instructional television program "Alone vs. Lonely," from "On the Level," a series of 12 lessons designed to aid secondary school students in dealing with personal and social growth. The program is designed to teach that loneliness is normal and is felt by everyone, and to suggest…

The Corporation for Public Broadcasting participated in the 1993 Yankelovich Youth Monitor in order to determine information about kids and television viewing in 1990s. The Youth Monitor is a study of 1,200 children ages 6-17 conducted with an in-home interview in randomly selected households throughout the United States. The study asks kids a…

This report describes the formative evaluation of the first three rough-cut instructional television programs for "On the Level," a series of 12 lessons dealing with personal and social growth for secondary school students. Results discussed are based on viewing three programs in a total of 36 classrooms at sites in Maryland, Tennessee,…

This bibliography of selected television research lists 914 references to English, French and German publications (empirical studies, research reviews and summarizing literature) which deal with the use of television and its various functions for children and adolescents and particularly with the effects of television on children's personality and…

An introduction by Jon Baggaley provides background information on this international conference and its participants, and introduces 10 papers which were presented. The papers are as follows: (1) "Teaching Production Research and Design: The Interface of Theory and Practice" (James M. Linton); (2) "The Impact of Television on…

An introduction briefly summarizes the four previous conferences in this series, identifies trends in topics addressed, and introduces the 16 presented papers in this collection. The papers are as follows: (1) "Formative Evaluation and the New Technologies" (Marjorie Cambre); (2) "Formative Evaluation of Sesame Street Using Eye…