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Heintz-Knowles, Katharine; Li-Vollmer, Meredith; Chen, Perry; Harris, Tarana; Haufler, Adrienne; Lapp, Joan; Miller, Patti – 1999
Boys are especially active users of media, and researchers have suggested that the cumulative impact of media, such as television, movies, and music videos, may make them some of the most influential forces in boys' lives. This report presents the findings of a national poll of 1,200 young people (ages 10 to 17) and focus groups in which boys…
Descriptors: Adolescent Attitudes, Adolescents, Audience Response, Blacks
Messner, Mike; Hunt, Darnell; Dunbar, Michele; Chen, Perry; Lapp, Joan; Miller, Patti – 1999
Sports programming plays a significant role in the media messages that American boys receive today. To explore the messages that sports programming presents to its audience, this report relates the findings of a study that analyzed a representative selection of sports programs and their accompanying commercials; also presented are findings from a…
Descriptors: Adolescent Attitudes, Adolescents, Advertising, Athletics