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Gerbner, George; And Others – Communication Research--An International Quarterly, 1981
Replies to Paul Hirsch's rejoinder to Gerbner et al's findings on cultivation analysis. (See EJ 240 175-177.) Addresses the use of the National Opinion Research Center/ General Social Surveys. Concludes that Hirsch's appraisal of cultivation theory and his reasons for rejecting the concepts of mainstreaming and resonance are unwarranted and…
Descriptors: Adolescents, Adults, Data Analysis, National Surveys

Gerbner, George; And Others – Journal of Communication, 1979
Annual progress report sums up findings suggesting that fear and inequity may be television's most pervasive lessons. 1978 Index shows violence up in children's hours. (PD)
Descriptors: Adolescents, Children, Childrens Television, Cultural Influences