Describes a social exchange experiment in which subjects (college students) with different assigned levels of reward power and punishment power exchanged rewards or punishments with each other or with computer-simulated actors through computer-mediated exchange networks. Contains 33 references. (SV)

Inherent to all social exchange relations are elements of both cooperation and competition. We develop and test a theoretical model which proposes that the relative salience of the competitive, conflictual elements of exchange mediate and explain the negative effects of negotiated exchange, as compared with reciprocal exchange, on actors'…