Improving a school's Q4C quotient (quality control, customer commitment, and communications) during election planning hinges on district mission, a culture of high expectations, basic skills mastery, commitment to customers, continuous feedback, healthy working relationships, broad community involvement, high- level strategic planning and…

This article describes the unfavorable conditions and the innovative tactics used in a well-planned, successful referendum campaign for one school district's capital improvement bond issue. (MJL)

Discusses components of a successful facilities-improvement bond issue. Districts must have a clearly articulated mission statement; a unified board of education; an open visible superintendent; the ability to identify, quantify needs. Boards must be attuned to the electorate, develop an organized election campaign; communicate the message…

Explores ways to establish good communications with the public that will lead to credibility, support, and bond-referendum success. Lists 10 reasons why bond referendums fail. (LMI)